Simon Sperling Email & Phone Number

Mississauga, Ontario, Canada

Toronto, Ontario, Canada

• Crafted personalized outreach using various sales tools to identify buying signals and target prospects.
• Consistently met KPIs related to connections, meetings scheduled, and pipeline contribution.
• Successfully drove attendance to webinars and events through collaborative efforts with Marketing.
• Achieved 119% of Q4 pipeline quota in the first five weeks, leading all NA BDRs.

Toronto, Ontario, Canada

• Identified, engaged (cold email), and set appointments with prospective Marketplace sellers to qualify their suitability for establishing a B2B partnership.
• Led discovery calls and pitched to high-profile brands and retailers considered to be a vital component of OKRs.
• Addressed seller questions and sticking points tactfully while also utilizing these moments as an opportunity to ask clarifying questions.
• Confidently communicated to business owners, senior managers, and executives: key differentiators, business model, mechanics, legal agreements, logistics, and product integrations associated with a Marketplace.
• Captured quantitative/qualitative data in CRM systems from discovery to support recommendations made to senior leadership to allow greater autonomy in negotiating Marketplace terms with prospective sellers.
• Introduced amendments to service level agreement criteria by extending or increasing specific desired metrics.

Toronto, Ontario, Canada

• Developed comprehensive proof-of-concept business proposal for a subscription-based food delivery service and lifestyle brand aimed at women aged 28-40, interested in fitness and athletics.
• Created brand vision, menus, packaging design and other assets, as well as mapping out logistics and setting pricing strategies, performing competitive analysis and market research through discussions with consumers in.

Waterloo, Ontario, Canada

Devised a business model for an e-democracy solution aimed at helping political candidates better engage constituents, setting strategic goals, building marketing assets, and overseeing product development activities.Pitched to investors and participated in programs and bootcamps at Communitech facility in Waterloo, as well as creating the company’s HR.

Toronto, Ontario

• Provided clients with a boutique experience that competed on providing outstanding quality and not low prices.
• Drove annual profits of more than $100K+, successfully securing event contracts put out to tender ahead of Toronto’s largest and most established catering and event management companies by employing proven sales and.
• Understanding and adapting to the vastly differing motivations, deliverables and budgets of a B2C client compared to a corporate client.
• Actively sought referrals and new business while executing live events (soft selling).
• Led teams of up to 50 staff for boutique catering events with up to 300 attendees.
• Recruited, scheduled and managed up to 50 event staff for boutique catering events with 300 attendees.

Ba (Hons), Business Administration & Marketing

The Strategic Growth Program

•Pitching to Investors •Market Validation Boot Camp •Start-Up Business Fundamentals (HR, Accounting, Legal, Sales, Building a Tech Team)

Human Resource Management

Activities and Societies:  Human Resource Management  Recruitment & Selection