Simon Swift Email & Phone Number

London, Gb

Executive editor (digital) for Britain’s biggest women’s lifestyle magazine, increasing traffic, affiliate revenue and video views, year on year.Overseen a digital strategy, re-integrating print and online teams and training colleagues in skills from SEO to ecommerce. Grown on-site video revenue YOY in 2020 overseeing the remote development and filming of food videos in Lockdown. Diversified video strategy in 2021 to include homes and gardening.Developed ecommerce strategy, working with the Good Housekeeping Institute to grow affiliate revenue YOY.Nominated for best team at BSME Talent Awards 2020. Winner of Hearst International Website of the Year at Hearst Editorial Excellence Awards. Part of the judging panel for The Drum Online Media Awards 2020.

London, United Kingdom

Part of the senior team at metro.co.uk, the fastest growing newspaper website with over 1m unique visitors a day and nominated for best content team at the British Media Awards 2014.In charge of community content at metro.co.uk. Implemented strategy that has grown monthly unique views by 380 per cent since June 2013.Manage team of 30 external content creators, briefing writers to submit SEO-friendly and shareable content from blogs to games and quizzes.Recruit bloggers to generate content on key traffic-driving areas with community content now providing almost half of all lifestyle traffic to metro.co.uk.Use web analytics to identify popular search terms to help guide commissioning of SEO-friendly content.Responsible for entire metro.co.uk site during night and weekend shifts when required, managing team of news writers, making editorial decisions on top stories, responding to breaking news and editing copy.

London, United Kingdom

Web Editor for womansweekly.co.uk, responsible for site launch. Used Google Analytics, Trends and Keywords data to create better SEO and Google rankings, increased traffic six fold between Sept 2012 and April 2013.Created Facebook franchises spinning off popular content from magazine and increasing fans by a rate of 150 per cent in eight months.Trained core team to use WordPress, rolling out peer-to-peer training. Worked with publishing and marketing teams to drive traffic to online shop through use of social media campaigns.Commissioned celebrities to guest author weekly column.

London, United Kingdom

Resident Soaplife blogger, tweeted and live-blogged from events including British Soap Awards and National Television Awards.Shortlisted for Best TV Story and Best Scoop at IPC Media Editorial Awards.

Blogger for the Guardian, covering TV shows such as Celebrity Big Brother and The Apprentice: http://blogs.guardian.co.uk/arts/author/simon_swift