As the Marketing & PR Specialist at Simbol d.o.o. (www.yourljubljanastay.com), I lead a diverse range of initiatives to elevate our brand across multiple platforms. Our portfolio includes a variety of accommodations: H2O Hostel, Simbol Hostel, Most Hostel, Rooms Ambrožič, Bed & Breakfast Sincere 1830, and Cha cha rooms, alongside our Rent a Bike Ljubljana service. My role encompasses:- Strategizing and executing content, visuals, and advertising campaigns across online booking channels,… Show more As the Marketing & PR Specialist at Simbol d.o.o. (www.yourljubljanastay.com), I lead a diverse range of initiatives to elevate our brand across multiple platforms. Our portfolio includes a variety of accommodations: H2O Hostel, Simbol Hostel, Most Hostel, Rooms Ambrožič, Bed & Breakfast Sincere 1830, and Cha cha rooms, alongside our Rent a Bike Ljubljana service. My role encompasses:- Strategizing and executing content, visuals, and advertising campaigns across online booking channels, our websites, Google My Business, and social media.- Leading the conceptual development of all properties to ensure a cohesive and engaging guest experience.- Crafting personalized communications to guests, providing essential information to enhance their stay.- Designing marketing materials and overseeing the aesthetic and functional aspects of our digital and print presence.- Managing room standards and coordinating with the housekeeping team to maintain impeccable accommodations.- Directing multiple projects, from room furnishing to the graphic design of our web and print materials, ensuring they align with our brand's vision.- Supervising and training the reception staff to excel in customer service, both in-person and online.In this role, I blend creativity with operational oversight to not only meet but exceed guest expectations, drive brand loyalty, and contribute to the company's growth. Show less

At ENKI, award winner for the best digital agency for many years, I honed my skills in managing online and offline projects across diverse clients like JP VODOVOD-KANALIZACIJA, Technology Park Ljubljana, OMV, Pfizer, JKP Prodnik, and Energetika Ljubljana. As a copywriter, I crafted compelling messaging for various mediums, driving engagement and brand awareness.This experience was invaluable, exposing me to the dynamic world of digital marketing and solidifying my career path.