Simon Birrell Email & Phone Number

Cambridge, Cambridgeshire, United Kingdom

Cambridge, Cambridgeshire, United Kingdom

London, England, Gb

Designed and implemented a system for automatically validating LLM output and measuring its accuracy. Useful for setting user expectations, monitoring performance and potentially in agentic workflows.Designed and implemented a general framework for adding multiple RAG systems to the platform.

Cambridge, Gb

A project to commercialise an innovative robotic/AI solution for histopathology labs from the Cambridge University BIRL robotics lab. Talking to prospects and investors, collaborating with the inventors and the university, as well as working on the technical solution. This builds on the development and field-testing of the world's first robotic system for harvesting lettuce, part of the robotics and AI PhD.

São Paulo, Sp, Br

A startup that provided a SaaS lead-generation platform for Brazilian insurance brokers, putting them in contact with prospects in real time, with the aim of improving lead generation to sales conversion. Backed by 500 Startups. • Architected and managed the development of the company’s platforms, incorporating telephony, social media, traffic, and leads.• Designed and built the first version of the front-end platform, using ReactJS.• Scaled the platform as the client base expanded to hundreds of companies and thousands of full-time users.• Grew and ran a multinational, remote development team across Brazil, India, and the UK.• Worked closely with the CEO to raise seed and venture capital.

Foster City, Ca, Us

Integrated VEMM into QuinStreet’s US corporate structure and Brazilian operations. • Expanded the Brazilian team and built and managed a remote development operation in India.• At QuinStreet, scaled the VEMM division’s net revenue by 4.7x from the point of acquisition.

A start-up that produced lead generation websites targeted at consumers in emerging markets. After experimental work in France, the focus switched to producing lead generation websites in Brazil, selling to local insurance brokerages. • Cofounded, raised seed funding and grew VEMM, a fintech startup that increased the revenue of insurance brokers by supplying leads and online sales tools.• Developed VEMM’s entire SaaS software platform from scratch in Rails, with dozens of integrations to insurance quote engines and CRMs.• Built a lead generation division using content marketing, SEO, and pay-per-click advertising.• Managed the company’s acquisition by QuinStreet Inc (NASDAQ: QNST).

Madrid, Es

I was founder and CEO of this Internet services and creative technology projects company. From Madrid, we delivered 100s of projects to corporate clients in US, UK and Spain for sixteen years, including Disney, Planet Hollywood, Telefonica, Compaq (HP), Bankia and many others. Our best work was "Mundo de Estrellas", a shared VR experience for sick children in 30 Andalucian hospitals.

I helped Eli Zelkha grow and expand Euro-Profile, designing and organising the development of the software infrastructure and customer user interface. Euro-Profile had exceptionally fast bootstrapped growth, creating research centres in Pittsburgh and Manilla and selling to customers the world over. We acquired a similar company iProfile and then sold the combined entity to a Private Equity fund in Austin.

We produced some groundbreaking Corporate Venture Capital and Scenario Planning projects for Philips Electronics in Eindhoven. Amongst other work, we created the "Ambient Intelligence" concept and initiative, devised a "Personal TV" strategy and organised the first corporate investment in a startup called TiVo.

Cupertino, California, Us

Built "Projects on the Edge" as part of the Tandem turnaround, developing and selling applications to Disney in LA and Planet Hollywood in Florida.

I worked as CTO for one of the coolest startups ever, an early Spanish virtual reality outfit. Here I created "Pandora" one of the world's first multi-user 3D internet worlds as well as many interactive installations.

I ran game development at Palace Software in London, part of the Palace Entertainment empire. I'm most proud of the "Pure Fiction" line, including the unpublished "Jekyll & Hyde" game.

My first proper job! Designed and programmed the Commodore 64 version of Strangeloop. Also designed games such as "Shogun".

Doctor Of Philosophy (Phd.), Artificial Intelligence And Robotics

Ma, Natural Sciences