Simone Gianfrancesco Email & Phone Number

Los Angeles, Ca, Us

Greater Los Angeles Area

• Represented the interests of company (a CAA subsidiary) as business development executive, establishing and managing relationships in branded, unscripted, family entertainment and theatrical genres.• Project managed all aspects of domestic and international touring, including talent relations, creative development, general management, financial strategy and reconciliation, sales and booking, national marketing campaigns, publicity, production solutions, hiring of above and below the line personnel, legal affairs and merchandising.• Generated business plans, including creative and financial proposals, for prospective partners with a strong success rate. Partnerships secured include A&E Television Networks, Mattel, The Jim Henson Company, Viacom, The Fred Rogers Company, Turner Classic Media, HSN and FX.• In role as Manager of emerging talent, created and implemented hiring and training program for all new department personnel.• Created and managed all tour financial budgets and strategies, ranging up to $6M in capitalization, with an average budget-to-actual savings of 20%.• Negotiation of all touring agreements and contracts (talent, network, brand), including overall deals, options, sublicensing (domestic and international), union agreements, sponsorship agreements and media partnerships.• Oversaw creative and strategic development, collaborating with brands, network executives, talent and creative team members to ensure that partner’s vision was successfully executed.• Facilitated sponsorship negotiations, including creation of proposal and benefit decks, coordinating with sponsor representatives and oversight of on-site activation and content.• Crafted and implemented innovative marketing campaigns across digital and televised platforms, with a direct correlation to sales increase.

Saratoga Springs, Ny

Represent parent company’s interests in creative and financial development, oversight and operation of entertainment properties in the alternative, branded, digital and family entertainment spaces, working with leading agencies, brands and talent to establish their live business.• Design creative and financial proposals, and represent parent company in pitch meetings to secure new network, agency and licensing partnerships. Closed projects with top industry brands, including The Jim Henson Company, MTV, A&E, The Fred Rogers Company, William Morris Endeavor, Creative Artists Agency, BigFrame and FX.• Organize creative and operations teams for full-scale projects with agile timelines, ranging from eighteen months to four weeks from conception to execution.• Oversee script and creative development on all theatrical projects, collaborating with writers and directors to maintain brand integrity and execute parent company’s vision.• Draft and review artist offers, agency contracts, long-form brand licensing agreements and international licensing agreements.• Negotiate all pertinent contracts, from Union agreements (including AEA, SAG/AFTRA, USA and SDC) to licensing terms to immigration documents and visas.• Maintain tour accounting records, including royalty statements, payroll, benefits and budgets.• Hire and maintain stable of freelance talent, above and below the line, associated with all touring productions.

Saratoga Springs, Ny

Chicago Il, Los Angeles Ca

• Clients: Steppenwolf Theatre Company, Universal Studios Hollywood, University of California San Diego, New York Times’ Times Talk Series, A Red Orchid Theatre, Dog & Pony Theatre Company, The Hypocrites, About Face Theatre, Royal George Theatre, Pavement Group, New Century Theatre.• Worked with clients on a project-by-project basis to ensure that budget, timeline, creative and project management goals were achieved.

Chicago, Il

• Acted as personnel and backstage manager for three repertory festivals spanning two seasons, cultivating new and emerging work and artists in the Chicago theatre community.• Organized and executed a total of nine productions, leading a rotating crew of eight.