Simone M. Email & Phone Number

Canada

Student Email Deployment: Proofread key messaging in and out of email templates for emails deployed to current and future students. Collaborate with various teams to ensure content is current and relevant to fast changing information. The overall goal is to clearly communicate important dates, changes and information to our students.Student Email Response Management: As part of a team of coordinators, manage incoming and outgoing personal e-mails to individual student inquiries. Ensuring clear communication, empathy and accuracy for each interaction. Provide students with information, direction and resources to assist with their overall learning experience.Web Content Management: Write, proofread, and edit content available on the Office Of The Registrars division of our website. Manage the ES Editorial calendar to ensure accurate and timely content flows through the appropriate channels; emails, app notifications, web updates etc. Collaborate with Finance, Records, Admissions and various teams to ensure accurate information is available for students.Marketing Assets: Adhering to marketing material style guide, create Infographics to aid in communicating clear and visually impactful messaging to students.

Toronto, Canada Area

Brand Management: Online and Email Marketing for 3 Top Toy Brands; Spin Master, Cardinal Games and Gund. I developed email and web campaigns targeting Krogers Specialty customers. Results measured by brand awareness, on open rates and spikes in sales following email deployments. Average sales spike 10%. Event Management: Liaise with Trade Show teams and organize Kroegers attendance at yearly Toy and Gift Shows (Tag, CGTA, AQIJ etc.) I selected which brands would be showcased, organized booth set up and take down, strategized Marketing leading up to the campaign via e-mail and Kroeger website and attended all shows. Time Management & Prioritizing: I always ensure I have a clear understanding of what company priorities are, understanding my tasks that may affect another team, and scheduling reminders for when projects are due. I developed tools to help manage my time and prioritize tasks and projects.Sales Analysis: Developed a post seasonal presentation to the sales team including; analyzing sales to understand which items/categories perform well, post show sales analysis to gauge the effectiveness of our attendance at shows as well as meeting with the sales team to gain POS results from our retailers.

North York, On

During my 11 years with Shoppers Drug Mart I held roles in various departments that allowed me to progress and grow my career portfolio.MARKETING COORDINATOR, CONVENIENCE & GRAND OPENINGSMarketing: Coordinated Shopper Marketing Programs with CPG clients such as Lindt, Starbucks, Nestle. Worked with vendor partners on developing web and in store campaigns by giving feedback on creative assets and working with internal COE teams to execute.Protect Management: Prepared Executional Requirements Briefs with clear direction for the COE team and maintained a project tracker to keep campaigns flowing and on track.Experiential Event Management: Coordinated Grand and Re-Opening events with Mosaic; In-Store social events to help drive traffic, In-store giveaways (promotional merchandise, grab bags etc.) and in store sampling. BUYING ASSISTANTProduct Development: Assisted the Buying Manager with creative development and review for all seasonal merchandise; packaging, pre-production and production sample review, QA approvals etc.Communication: Working with Overseas vendors and internal stakeholders to ensure production and shipments met timelines via daily emails and meetings.Market Research: Frequent Comp Shopping (comparing pricing and strategies of competitors by shopping the market) stay informed of competitor activities. Used the research to understand trends, top licenses and gage success of promotional campaigns. INVENTORY ANALYST/ BUYER - GROCERYBuying: Maintained CPG inventory levels at all Distribution Centre’s to support 1200+ stores. Used an inventory management system as well as sales reports to determine buying needs.Vendor Relations: Established and maintained business relationships with vendors (Lindt, Kraft, Saputo, Wriggles etc). Lead semi-weekly calls/meetings to share inventory levels and understand future demand as it relates to upcoming campaigns.