Simon Lafortune
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Simon Lafortune Email & Phone Number

Product Director at Booxi | RetailTech | Make Commerce More Human at Booxi
Location: Greater Montreal Metropolitan Area, Canada, Canada 11 work roles 3 schools
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✓ Verified Jun 2026 3 data sources Profile completeness 86%

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Current company
Booxi
Role
Product Director at Booxi | RetailTech | Make Commerce More Human
Location
Greater Montreal Metropolitan Area, Canada, Canada
Company size
20 employees

Who is Simon Lafortune? Overview

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Quick answer

Simon Lafortune is listed as Product Director at Booxi | RetailTech | Make Commerce More Human at Booxi, a company with 20 employees, based in Greater Montreal Metropolitan Area, Canada, Canada. AeroLeads shows a matched LinkedIn profile for Simon Lafortune.

Simon Lafortune previously worked as Product Director at Booxi and Global Product Manager - Lead Management (Digital) at Brp. Simon Lafortune holds Acs, Attestation Of College Studies from Centre De Formation Professionnelle Des Riverains.

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Booxi

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Profile bio

About Simon Lafortune

12 years of experience leading teams in Product, Sales, Marketing, and Customer Success, I've launched and grown businesses from the ground up. As a co-founder and Director of Product at RubberDuck for the past 5 years, a SaaS B2B website builder, I helped take the company from 0 to a multi-million dollar valuation, serving thousands of users.Focused on outcomes instead of outputs. Delivering high impact business value in product and leading product management department is what I do.Very trilled to be joining Booxi as a Product Director leading the team of Product Owners, Product Designer & Tech Writer.Outside of work, I'm a golf enthusiast, board game lover, and Formula 1 fan. Most importantly, I'm a proud dad to two amazing kids.

Current workplace

Simon Lafortune's current company

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Booxi
Booxi
Product Director at Booxi | RetailTech | Make Commerce More Human
montréal, quebec, canada
Website
booxi.com
Employees
20
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11 roles

Simon Lafortune work experience

A career timeline built from the work history available for this profile.

Product Director

Current
Booxi

Montréal, Québec, Canada

Booxi is a B2B SaaS scale-up revolutionizing retail with enterprise client such as LVMH, L'Oréal, SEPHORA, Dior, Decathlon, Printemps.- Leading an amazing teams consisting of Product Owners, Product Designer and Tech Writer to create industry-leading products in Retail Tech.

Sep 2024 - Present

Global Product Manager - Lead Management (Digital)

Brp

Montreal, Quebec, Canada

Lead the digital product management for LMS ($300M+ product) while acting as the owner the of the Salesforce backlog for 3 PO. - Increased and gave new visibility on metrics within first months after joining the product. - Successfully launched a new product to be added to LMS from scratch in my first 3 months, opening a brand new channel for the business..

May 2024 - Sep 2024

Product Owner (Digital)

Brp

Montreal, Quebec, Canada

  • Lead the Product Management for Uncharted Society B2B.Via Go Rock It (moved to permanent at BRP after 4 month)
  • Led the enhancement of product management processes, garnering recognition as a proactive leader within the first month of joining.
Jan 2024 - May 2024

Co-Founder - Director Of Product Management

Rubberduck Cms

Montreal, Quebec, Canada

  • A group of people and I at Cameleon launched RubberDuck in 2020, a B2B SaaS Website builder with thousands of user worldwide, got a 1M$ private investment at a multi-millions valuation in 2022, it got acquired in 2024.
  • Led and built the Product, Marketing, Sales, and Customer Success teams, resulting in a successful product-led growth launch and less than 1% churn rate.
  • Created the Product Management department using Jira in an agile environment, allowing tech teams to work on 50% more items in development that matter for the business.
  • Orchestrated the launch of multiple products by leveraging user feedback to shape the experience, resulting in a rapid 300% year-over-year growth in users.
Jan 2020 - Jan 2024

Senior Product Manager

Rubberduck Cms
  • Directed the launch of RubberDuck from scratch with cross-functional teams.
Jan 2019 - Jan 2020

Product Manager & Director Of Commercialization

Cameleon Agence Web

Repentigny, Québec, Canada

  • Cameleon was a fast-growing custom development/website agency in the North Shore of Montréal of 30 employees and was acquired by a new owner to allow us to focus on RubberDuck with the success we were having.
  • Experienced rapid and significant growth within the business hierarchy, progressing from SDR to Account Executive and ultimately to the role of Director of Commercialization. Concurrently, led the development of.
Feb 2018 - Jan 2019

Sales Team Lead

Glentel Inc.

Repentigny, Quebec, Canada

Jul 2015 - Feb 2018

Sales Manager

Bmo Via Dnd Marketing

Charlemagne, Quebec, Canada

Nov 2012 - Mar 2014

Sales Representative/Telemarketing (Bilingual)

Pure L'Eaugique

Repentigny, Quebec, Canada

Nov 2012 - Jun 2013
Team & coworkers

Colleagues at Booxi

Other employees you can reach at booxi.com. View company contacts for 20 employees →

AK Amandeep Kaur Amandeep Kaur Colleague at BooxiCanada, Canada View → ML Michel Labbe Michel Labbe Colleague at BooxiGreater Montreal Metropolitan Area, Canada View → PL Pascal Lacroix Pascal Lacroix Colleague at BooxiGreater Montreal Metropolitan Area, Canada View → CG Carlo Gaudreault Carlo Gaudreault Colleague at BooxiMontreal, Quebec, Canada, Canada View → MG Martin Guay Martin Guay Colleague at BooxiMontreal, Quebec, Canada, Canada View → YO Yanic Olivier Yanic Olivier Colleague at BooxiSaint-Adolphe-d'Howard, Quebec, Canada, Canada View → CB Cyril Booxi Cyril Booxi Colleague at BooxiGreater Montreal Metropolitan Area, Canada View → CS Charles St Laurent Charles St Laurent Colleague at BooxiGreater Montreal Metropolitan Area, Canada View → AB Aurore Bertrand Aurore Bertrand Colleague at BooxiGreater Paris Metropolitan Region, France View → XH Xavier Handequin Xavier Handequin Colleague at BooxiWinston, Georgia, United States, United States View →
3 education records

Simon Lafortune education

FAQ

Frequently asked questions about Simon Lafortune

Quick answers generated from the profile data available on this page.

What company does Simon Lafortune work for?

Simon Lafortune works for Booxi.

What is Simon Lafortune's role at Booxi?

Simon Lafortune is listed as Product Director at Booxi | RetailTech | Make Commerce More Human at Booxi.

Where is Simon Lafortune based?

Simon Lafortune is based in Greater Montreal Metropolitan Area, Canada, Canada while working with Booxi.

What companies has Simon Lafortune worked for?

Simon Lafortune has worked for Booxi, Brp, Rubberduck Cms, Cameleon Agence Web, and Glentel Inc..

Who are Simon Lafortune's colleagues at Booxi?

Simon Lafortune's colleagues at Booxi include Amandeep Kaur, Michel Labbe, Pascal Lacroix, Carlo Gaudreault, and Martin Guay.

How can I contact Simon Lafortune?

You can use AeroLeads to view verified contact signals for Simon Lafortune at Booxi, including work email, phone, and LinkedIn data when available.

What schools did Simon Lafortune attend?

Simon Lafortune holds Acs, Attestation Of College Studies from Centre De Formation Professionnelle Des Riverains.

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