Simson Antony Email & Phone Number

United Arab Emirates

United Arab Emirates

• Facilitating annual business planning for channel sales, pricing, new product launch, display and product marketing • Managing Sales target for consumer audio video products (TV, Home Theater, Personal Audio which includes Head phones, Wireless Speakers, Portable audios products) • Defining sales & marketing strategies in the assigned markets (GCC) for entire Consumer Audio Video products• Monitoring sell-in and sell-out operation for each channel which includes Distributer, Retailers, Institutional channel & Brand showrooms • Planning and executing appropriate ad pro activities with focus on BTL activities• Analyzing competition and market trend on regular basis by undertaking regular market visits• Good in data analysis and using the data for effective planning• Interfacing with business partners and with their sales & marketing department for effective sales operation• Estimating and forecasting sales and stock levels of distributors and retailers• Implementing sales campaign with efficient ROI• Laid down display guidelines for branded stores, hyper retailers, power retailers and dealer channels for categories such as TV, Home theatre, Home Audio, Personal Audio.• Planned BTL material as per communication objective• Organizing sales promotional campaigns at country level and new product launches for all categories• Coordinating for design POP material, production schedule, POP stock management and brand activation • Organized brand promotions with in-store activities & on-ground affiliation events • Evaluated key statistics from sales/market/consumer research data to generate specific inputs for growth• Interfaced with the Distributor sales team for any issues related to the product• Coordinating with design & training team for new training modules and new showroom & stands production• Organizing New TV/AV Launch activities in Qatar, Bahrain, Kuwait, Oman.

Uae,Dubai

• Facilitating annual business planning for channel sales, pricing, new product launch, display and product marketing • Devising strategies in the assigned markets for entire CAV products• Managing Sales target for consumer audio video products (TV Home Theater, Personal Audio which includes Head phones, Wireless Speakers, audio products & Digital image products)• Monitoring sell-in and sell-out operation for each channel which includes Distributer, Retailers, Institutional channel & Brand showrooms .• Well experienced in data analysis and using the data for effective planning.• Planning and executing appropriate ad pro activities with focus on BTL• Analyzing competition and market trend on regular basis by undertaking regular market visits• Interfacing with business partners and with internal departments to ensure smooth operations• Estimating and forecasting sales and stock levels of customer• Implementing sales campaign with efficient ROI• Laid down display guidelines for branded stores, hyper retailers, power retailers and dealer channels for categories such as TV, Home theatre, Home Audio, Personal Audio• Organizing sales promotional campaigns at country level and new product launches for all categories• Coordinating for design POP material, production schedule, POP stock management and brand activation • Organized brand promotions with in-store activities & on-ground affiliation events • Evaluated key statistics from sales/market/consumer research data to generate specific inputs for growth• Interfaced with the Distributor sales team for any issues related to the product• Coordinating with design & training team for new training modules and new showroom & stands production

Dubai

Dubai

• Representing PHILIPS Consumer Electronics division and managing major key accounts like Sharaf DG, Plugins, Geant Emax and Lulu.• Interfacing with the category managers of the respective key accounts for suggesting the most viable product range and cultivating relations with them for securing repeat business.• Working closely with key accounts understanding their needs and interacting with principals to set up marketing plans and budgets.• Enhancing brand visibility in line with Philips merchandising guidelines.• Managing a team of merchandisers and monitoring their sales performance on a regular basis ensuring they acheive their individual sales budgets.

Dubai & Northern Emirates

• Achieve sales targets and objectives assigned by the company.• Consolidate and maintain professional relationship with Dealers and Customers and increase customer base.• Market coverage and penetration for the company’s product lines in Dealer and Institutional segments.• Credit handling and Collection

Achieve sales targets and objectivesAttend customer enquiries in dealer showroomAssist Sales Executives retail in their activitiesCoordinating billings and order processingMaintain update stock position records of the products in the dealer shop

Assisted with reviewing potential client's loan activities to ensure compliance with Olga Financial Service policies and procedures.Responsible for providing counseling and guidance to borrowers.Audited company income and expense.Provided customer Service.

Degree: M.B.A;, Marketing;

MBA specialized in marketing

Bcom, Accounting

Diploma, Computer Financial Accounting