- Driving Commercial Cockpit for 9 emerging Markets – a tool to institutionalize the sales systems across front-end markets, plan and execute marketing activities that directly contribute to in-market demand generation. Harmonized the efforts of the in-market teams, global medico-marketing teams and SFE towards achieving the key strategic objectives defined for each of the 9 front-end markets.- Development of messaging strategy for the focus respiratory products based on internal strengths and external environment. Design and roll out of marketing campaigns to propagate the product communication to the customers.- Highly skilled in understanding the expectations of the senior management to fulfill gaps in planning, allocation and execution of demand generation activities. And translating those expectations into a workable model for effective tracking & monitoring.

Member of Senior Placement Committee - Successfully achieved 100% summer placements for a batch of 450 and brought 18 new recruiters on campus. Responsible for driving the 1st edition of 'Colloquium', a VC-PE congress. The event saw participation from leading companies such as Seed fund, Mumbai Angels among others.Part of the rural marketing festival, Utsaha. A much sought after experiential marketing event, sponsored by the likes of HUL, Airtel, Pratap Snacks among others.Junior Member, Marketing Club at IIM Indore.

• Awarded a Pre-Placement Interview offer by Philips India on successful completion of summer internship• Worked with the Strategy & BD team to formulate a channel strategy for Philips Dynalite, lighting controls arm of Philips• Conducted primary market research across 10 cities to evaluate the market potential of lighting controls across segments such as, Residential, Hospitality, Commercial and Government• Interviewed 62 system integrators to analyse the buying trends, key stakeholders in each segment and the major competitors • Recommended a channel strategy to identify, select & appoint channel partners across India

Key account management for business communication solutions in voice, data and video domain.Generated new business accounts by market analysis, personal selling and cold calling. Understood the customer requirements and translated them into technology need and ultimately into sales.Channel partner network development in Delhi/NCR and Rajasthan. Involved in channel partner on-boarding, lead generation, deal closure and training & development. Ranked among top 3 performers in a 17 member national team of SME & Channel Sales.