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“There are no secrets to success. It is the result of preparation, hard work, and learning from failure.” A quote that has always found its practical manifestation in my efforts. I bring along extensive experience which reflects continual advancement, extensive experience, and consistent achievements.I am a specialist with an entrepreneurial drive, who enjoys drafting creating interactive digital campaigns & Short format content for movies, brands & Political accounts. Keen acumen of ideating and executing digital & on-ground campaigns for political individuals & organizations. Stellar role in managing end-to-end from idea conception and brainstorming, writing and editing, managing production of creative assets, and publishing. Some of my major contributions:★Inspirational leader & mentor who fuels “above & beyond” performance.★Consistent record of delivering results in growth, revenue, operational performance, and profitability. ★Developed content strategies, managed acquisition & programming for India’s 1st multilingual entertainment app, Chillx.★Instrumental in marketing & scripting India's first ARG (Alternative Reality Game) marketed for 3 idiots.★Developed interactive digital content for brands like Axe, Gillette and Close-up.★Stellar role in executing the Gamified mobile application & website for Madhuri Dixit’s Dance Academy – Dance with Madhuri.★Created short-format content & managed short format content acquisition like movie reviews, movies, Bollywood news & gossips for BigFlix, and content aggregators as Vuclip.★Oversaw, conceptualized & executed India’s first crowd-sourced National Anthem for PVR Cinemas & Talenthouse US.★The created campaign “Main Modi ke Saath” during Lok Sabha Election in 2019.★Drove client awareness, consumer engagement, and email and web-based marketing. ★Secured projects & generated industry thought leadership by forging client relationships.My senior call me “one of the most reliable Managers”, “great deal of responsibility” & “highest satisfaction of the client”. My team looks upto me as “someone who leads by example”. Some of my positives which I can talk about are ability to multitask, good understanding of operational aspects for providing complete solutions, interacting and meeting new people to identify new opportunities, and bringing out more human side of the story.
Self-Employed
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Creative StrategistSelf-Employed Apr 2021 - PresentMumbai, Maharashtra, India
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Guest Faculty - Mass Communication & MediaGarware Institute Mumbai University Jan 2018 - PresentMumbai, Maharashtra, India
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Social Media Content StrategistReliance Entertainment - Wwo Jan 2019 - Mar 2020Mumbai Area, IndiaMumbai content & creative strategies for WWO (A Reliance Entertainment group’s company) as Head of Operations for Special Projects. Pivotal in ideation n execution of campaigns for Government of Maharashtra for social media & ground events; managed social media accounts of key political clients, Forest Ministry & Finance Ministry of Maharashtra.Instrumental in ideating & executing social media content strategies for individual & business ventures; interacted with media & PR. Displayed keen acumen during interaction with CFTs as Business Operations and Product Development for ensuring smooth operations.Some of the significant highlights are enumerated as:Steered major social media & special projects for Mr. Mohit Bharatiya (General Secretary, BJP Mumbai & group of companies)The merit of being the founding member of various startup as Anand (wellness channel), Zapak, Chillx, WWO, dmagkibatti, Astrohelp.GuruLed the array of functions as:Campaign “Main Modi ke Saath” for social media during the 2019 Lok-Sabha Election.The campaign “60 Minutes Desh Ke Naam”Social media strategy for "Incredible India"360-degree Virtual Reality project to Mr. Amitabh Bachchan for Sunday Fan gathering in front of Prateeksha.The interactive campaign "Mumbai Water Warriors" virtual “Water Tanker” for Mumbaikars for drought affected areas of Maharashtra namely Jal Yug Shivar Pariyojna
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Content & CreativeFunongo Jan 2016 - Dec 2016MumbaiI was accountable for ideating, building, and developing content strategies as well as Push Notification Strategy and operations to achieve client objectives. Researched, identified & pursued new business opportunities. Collaborated with the studio team to determine whether client goals and expectations to be met before deals were closed. Few highlights I would like to bring to your notice are:Steered content programming and operations for 9 Indian languages including Hindi, Marathi, Gujarati, Punjabi, Bengali, Tamil, Telugu, Malayalam, and KannadaPivotal in curating movies, videos, games, and application on the Chillx app as well as a content & creative for WAP & APP businessesSignificant role in producing & packaging of short-format content; coordinated with tech and sales team for CMS and OEM builds.
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Creative StrategistRobosoft Technologies Aug 2013 - Jan 2016Mumbai Area, IndiaI leveraged cross-functional knowledge and versatile record in drafting creative strategies & business development for the media & entertainment vertical. My key responsibility in this role was ensuring digital content complied to compliances and managed approvals through marketing, sales, investment teams, and multiple business reviews. Acted as primary engagement contact on integrated content projects, on as-needed basis; provided strategic leadership and insights on client programs.Significantly contributed towards consistent growth and involved in:Administered and led operations for some of the major projects as: Interactive mobile game “Antakshari” for SAREGAMAAnimated game promo for the movie “Fan"Execution n promotions of the Mobile game of the movie ‘DHOOM 3”Design & Development of the Gamified app & website of “Dance with Madhuri”Gaming concepts for Amar Chitra KathaViacom 18's app projects - VOOT & SpotlightBuilt pitches & product strategies for Times TV network apps, Ditto TV, SAREGAMA music apps, 9XE app, BARC India, CA media, Club Mahindra, YRF, Lakme -
Senior Manager- ContentReliance Big Entertainment Pvt Ltd (Bigflix) Apr 2006 - Dec 2013MumbaiMy key responsibility in this role was to manage the digital content Ideation & production for brands. Created and acquired short format content for Bigflix. Moving ahead, I developed and produced the latest movie reviews for WAP and other mobile partners. Maintained relationship with movie production houses for content and rights.A few notable highlights across the assignments were:Pivotal in maintaining cordial relations with reputed key entrainment accounts as Vinod Chopra films, Anupama Chopra and Reliance Movie divisionInstrumental in managing the array of major projects as:Execution of mobile games for movies like Bodyguard, Singham, Zindagi Na Milegi Dobara and BhootnathConceptualisation of Zapak launch viral; received many appreciations.Script & execution of India’s first Alternate Reality Game (ARG) for 3 Idiots. Member of the 3-member team created to execute all marketing initiatives for 3 IdiotsIdeated, scripted and executed cobranded properties for brands as Parle G, Gillette, Sony Ericsson, Reliance Communications, AXE, Fair & lovely, Close-up, Xbox, and IdeaDrafted TV commercials, viral videos, and brand lead video content for Zapak & Zapak mailEnd-to-end execution of the release of “Dhobi Ghat” on BIGFlixLyrics development for Zapak’s initiative “Cricket Se Aapko Kya Mila” rebased by Big Music & Home EntertainmentIdeated and executed cobranded properties for Cash, Bhootnath and Facebook applications for Kites, Raavan, Do not disturb, and I am number four -
Senior Manager - Branded ContentZapak Digital Entertainment Limited May 2006 - Feb 2012Mumbai Area, India• Successfully managed all TV commercials, Viral videos and brand lead video content at Zapak• Executed the Day n date release of “Dhobi Ghat” on Big Flix• Was a member of the 3 member team created to execute all marketing initiatives for “3 idiots” and Vinod Chopra Productions• Handled and managed and scripted India’s first ever ARG for 3 idiots.• Conceptualized Zapak launch viral, which was a huge success and won many appreciations for that.• Ideated, scripted and executed cobranded properties for various brands like Parle G, Gillette, Sony Erickson, Reliance Communication, AXE, Xbox, Idea etc.• Written lyrics for Zapak’s initiative “Cricket se aapko kya mila”. Later on Big Music released the Music CD on the same.• Ideated n executed cobranded properties for Cash n Bhootnath & Facebook applications for Kites n Raavan, Do Not Disturb, I am number four.• Acquisition of mobile gaming Rights -
Associate ProducerSri Adhikari Brothers Group Jan 2005 - Apr 2006Producing three weekly shows 2 were based on Bollywood and one on television industry
Deepa Singh Skills
Deepa Singh Education Details
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Garware Institute Of Mumbai UniversityDiploma In Mass Communications & Journalism
Frequently Asked Questions about Deepa Singh
What company does Deepa Singh work for?
Deepa Singh works for Self-Employed
What is Deepa Singh's role at the current company?
Deepa Singh's current role is Content Creator I Creative Strategist I Political Strategy I Hindi Writer I Social Media Strategy.
What is Deepa Singh's email address?
Deepa Singh's email address is de****@****pak.com
What schools did Deepa Singh attend?
Deepa Singh attended Garware Institute Of Mumbai University.
What are some of Deepa Singh's interests?
Deepa Singh has interest in Human Rights, Environment, Arts And Culture, Politics.
What skills is Deepa Singh known for?
Deepa Singh has skills like Producing, Digital Strategy, Business Development, Client Services, Mobile Content, Digital Marketing, Strategic Content Development, New Media, Programming, Content Strategy, Marketing, Creative Strategy.
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