Jaskarn Singh

Jaskarn Singh Email and Phone Number

Director, Marketing Analytics - Pearson @ Pearson
Chandler, Arizona, United States
Jaskarn Singh's Location
Greater Phoenix Area, United States, United States
Jaskarn Singh's Contact Details
About Jaskarn Singh

As an insightful and growth-oriented Senior Analytics Leader, I excel at building the full-cycle vision, roadmap, and strategy for devising and executing strategic initiatives using data analytics systems and processes.My professional background includes 20+ years of progressive experience working for well-known companies including Pearson, University of Phoenix, AbbVie, and United Airlines. During this progression, I took on increasing levels of responsibility while managing multiple competing priorities and working in collaboration with multidisciplinary stakeholders both internally and externally to drive projects from start to finish. - CORE COMPETENCIES -• Data Strategy & Advanced Analytics• Digital Transformation & Modernization• Consumer Insights & Analytics• Program & Project Management• Team Building, Leadership, & Oversight • Strategic Planning & Execution• Continuous Process Improvement• Digital Marketing Analytics & Reporting• Risk Management & Mitigation• Lifetime Value (LTV) Analysis• Customer Acquisition Cost (CAC) Analysis“My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humor, and some style.” – Maya AngelouI love to connect with people from all walks of life, so please don’t hesitate to send me a message.

Jaskarn Singh's Current Company Details
Pearson

Pearson

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Director, Marketing Analytics - Pearson
Chandler, Arizona, United States
Website:
pearson.com
Employees:
711
Jaskarn Singh Work Experience Details
  • Pearson
    Pearson
    Chandler, Arizona, United States
  • Pearson
    Director, Marketing Analytics
    Pearson 2017 - 2024
    London, Gb
    As Director of Marketing Analytics, I am accountable for leading insights-based strategy for B2B and B2C marketing initiatives to facilitate the organization’s marketing analytics function. This includes overseeing a multidisciplinary marketing analytics team, managing day-to-day operations, and spearheading the operational execution of multiple strategic initiatives concurrently.
  • University Of Phoenix
    Senior Director, Marketing Operations
    University Of Phoenix 2015 - 2016
    Phoenix, Az, Us
    As Senior Director of Marketing Operations, I oversaw a 25-person cross-functional team and maintained responsibility for building and strengthening the organization’s capabilities in measuring the effectiveness of marketing programs. This included evaluating performance based on key conversion metrics and developing strategies designed for improving future optimization.
  • Abbvie
    Senior Manager, Customer Experience
    Abbvie 2012 - 2015
    North Chicago, Illinois, Us
    As Senior Manager, Customer Experience, I partnered with executives and brand teams to develop integrated solutions to ensure a consistent customer experience from diagnosis through treatment. This involved managing internal and external teams and providing guidance on best practices in digital strategy and delivering innovative opportunities for business growth.
  • United Airlines
    Senior Marketing Manager
    United Airlines 2010 - 2012
    Chicago, Il, Us
    As Senior Marketing Manager, I directed the marketing database strategy for the largest revenue generating MileagePlus loyalty partner. This involved overseeing and leading multiple complex IT projects as well as working closely with senior leadership to provide expert guidance on achieving cross-functional goals.
  • Discover Financial Services
    Project Manager
    Discover Financial Services 2008 - 2010
    Riverwoods, Il, Us
  • Us Bank
    Project Manager
    Us Bank 2006 - 2007
    Minneapolis, Mn, Us
  • Hsbc
    Analyst
    Hsbc 2001 - 2006
    London, Gb

Jaskarn Singh Skills

Analytics Marketing Crm Strategy Business Analysis Segmentation Management Leadership Cross Functional Team Leadership Vendor Management Business Intelligence Data Analysis Customer Relationship Management Customer Experience Pricing Process Improvement Competitive Analysis Direct Marketing Digital Marketing Adobe Analytics Omniture Channel Strategy Multi Channel Marketing Visualiq Marketing Strategy Strategic Planning

Jaskarn Singh Education Details

  • Depaul University
    Depaul University
    Information Systems And Project Management
  • Devry University
    Devry University
    Information Systems

Frequently Asked Questions about Jaskarn Singh

What company does Jaskarn Singh work for?

Jaskarn Singh works for Pearson

What is Jaskarn Singh's role at the current company?

Jaskarn Singh's current role is Director, Marketing Analytics - Pearson.

What is Jaskarn Singh's email address?

Jaskarn Singh's email address is ja****@****nix.edu

What schools did Jaskarn Singh attend?

Jaskarn Singh attended Depaul University, Devry University.

What skills is Jaskarn Singh known for?

Jaskarn Singh has skills like Analytics, Marketing, Crm, Strategy, Business Analysis, Segmentation, Management, Leadership, Cross Functional Team Leadership, Vendor Management, Business Intelligence, Data Analysis.

Who are Jaskarn Singh's colleagues?

Jaskarn Singh's colleagues are Kelly L. Roane, Todd Brothers, Alexis López, Lars Tonø, Urszula Topa, Suresh Gupta, Ed Thomas.

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