Siobhan Stirling

Siobhan Stirling Email and Phone Number

Strategic marketing communications and PR expert | Managing Director at Sharp Minds Communications @ Sharp Minds Communications
southborough, kent, united kingdom
Siobhan Stirling's Location
Royal Tunbridge Wells, England, United Kingdom, United Kingdom
Siobhan Stirling's Contact Details

Siobhan Stirling work email

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About Siobhan Stirling

Siobhan Stirling is a Strategic marketing communications and PR expert | Managing Director at Sharp Minds Communications at Sharp Minds Communications. She possess expertise in copywriting, journalism, press releases, social media, blogging and 24 more skills. She is proficient in French.

Siobhan Stirling's Current Company Details
Sharp Minds Communications

Sharp Minds Communications

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Strategic marketing communications and PR expert | Managing Director at Sharp Minds Communications
southborough, kent, united kingdom
Employees:
4
Siobhan Stirling Work Experience Details
  • Sharp Minds Communications
    Managing Director
    Sharp Minds Communications May 2016 - Present
    Tunbridge Wells, Kent
    We provide intelligent, strategic marketing and PR to help fast-growing businesses achieve their goals. We devise and deliver solutions that our clients can’t access on their own, through a rare combination of capability and expertise that is invaluable to ambitious businesses. And we provide a central hub that can deliver all your outsourcing needs as your business grows. But we also enable our clients to keep their over heads low – an in-house marketing department without the in-house costs.We build long-term relationships with our clients, built on respect, trust and loyalty, working in partnership with them, whether on a retained or project basis. This means the starting point is always a thorough messaging review, to understand your brand, your values, your target customers, your market position, your points of difference from your competitors and how you add value for your clients. Only when we understand your business do we start working with you to decide the most appropriate strategies to deliver on your targets. As the director, my roles cover strategic communications, messaging, content creation, public relations, research, project management and client relationships.
  • National Newspapers And Magazines
    Freelance Feature Writer
    National Newspapers And Magazines Jan 1999 - Present
    Freelance journalist researching and writing across a broad range of subjects for national newspapers, including the Daily Mail, The Guardian, The Telegraph and The Independent. I successfully pitched stories across a diverse range of subjects from health matters to employment issues. I have also been a freelance journalist for a number of national magazines. I have written health and lifestyle articles for Zest and Top Sante. I have written property features for First Homes and Homebuilding & Renovating.
  • National Parenting Magazines
    Specialist Parenting Journalist
    National Parenting Magazines Jan 1999 - Present
    Specialist feature writer for all UK national parenting titles, covering everything from beginners' guides to investigative features, from pregnancy and baby care to parenting and child development. I have also written bespoke articles for parenting websites and consumer-facing websites for pregnancy/baby/child products as well as expert guest blogs. I was commissioned by Practical Parenting to write a book on sleep for their Trouble Shooter series.I have been interviewed as a parenting expert by BBC Radio 4, Radio 5Live and The Times newspaper. Articles written for all UK national parenting magazines, including: Baby; Practical Parenting; Practical Parenting's Complete Guide to Pregnancy; Pregnancy;Baby & You; Pregnancy, Baby and You; New Baby; New Baby & Toddler Gear; Expecting Our Baby; Having A Baby; Babycare & Pregnancy; I'm Pregnant; Mother & Baby; Your Family; Prima Baby & Pregnancy; Pregnancy & Birth; Junior; Junior Pregnancy and Baby.
  • Sterling Words Ltd
    Communications Expert: Specialist In Copywriting, Social Media, Public Relations And Branding
    Sterling Words Ltd Feb 2012 - May 2016
    Tunbridge Wells, Kent, Uk
    COPYWRITING, SOCIAL MEDIA, PUBLIC RELATIONS, MEDIA REPRESENTATION & COACHING and BRANDING to communicate your brilliance and promote your brand. COPYWRITING: Expert content to showcase clients' products or services to their target customers, key influencers and partners. Services included: web content, blogs, promotional literature, newsletters, posters, ads, marketing letters, podcast & audio scripts, plus authored articles for B2B and consumer media.SOCIAL MEDIA: An essential part of modern marketing, but time consuming for many SMEs. Services included: blogs, Twitter, LinkedIn, Facebook, profile building to increase engagement, brand recognition and loyalty. PUBLIC RELATIONS: I successfully promoted diverse clients, gaining coverage in print, radio, television & online through press releases, nurturing relationships with journalists and imaginative proactive & reactive strategies. BRANDING: Working with an established one-stop design agency, I co-ordinated complete branding and re-branding exercises, including logo, core message, stationery, website and professional photography (people, buildings and products).
  • Bbc South East Today
    Senior Broadcast Journalist
    Bbc South East Today Sep 2008 - Feb 2012
    Tunbridge Wells
    PRODUCER OF 13.30 LUNCHTIME BULLETIN: Shaped news agenda, agreeing editorial treatments whilst ensuring adherence to BBC Guidelines and legal requirements. Liaised constantly across the team about new developments, changing priorities and technical hurdles. Wrote stories to communicate complex issues to disparate audiences so that they were engaging, relevant and accurate. Provided on-air editorial guidance, making split-second decisions in the face of on-air developments. Audience figures for 13.30 programme rose during tenure.NEWSROOM ORGANISER: Directly supported the 18.30 and 13.30 programme producers by providing editorial and logistical co-ordination. Responsible for monitoring wires and relevant websites and flagging pertinent stories, proposing story treatments and logistical solutions. Coordinated news staff and equipment to ensure logistical fluency to support editorial ambitions. Liaised with other teams across the global BBC as well as outside contractors to maximise coverage by ensuring complex logistical solutions for overseas coverage. Worked closely with colleagues in BBC local radio and Online to ensure optimum use of resources and coordinated coverage across all regional media. First point of contact for queries from elsewhere in the BBC: helped co-ordinate coverage across the BBC of stories that had relevance beyond the South East. First point of contact for viewer queries and complaints. Regularly spoke French while coordinating coverage of cross-Channel stories.HEAD OF PLANNING: Led the planning team to maximise coverage across BBC South East output. Juggled on-the-day editorial demands with maintaining momentum on long-term strategic planning of big events, such as the relaunch of the programme. Responsible for finding, sourcing and verifying stories, often with conflicting viewpoints, to ensure all angles had fair representation. Line manager: For various broadcast journalists working within the news team.
  • Bbc South East Today
    Broadcast Journalist
    Bbc South East Today Jul 2007 - Aug 2008
    Tunbridge Wells
    Worked across TV news programme content, producing items through from initial ideas to research, scripting, commissioning graphic sequences and editing finished packages. Discussed and developed editorial treatments in conjunction with programme producers and editor. Briefed presenters, reporters, producers, graphic designers and camera crews. Wrote story intros, scripts and graphics sequences to ensure complex issues were communicated engagingly, accurately and intelligibly.Responsible for finding, sourcing and verifying stories. Produced morning and weekend bulletins.Liaised with colleagues in BBC local radio and Online to maximise output across all media.
  • Bbc South East Today
    Broadcast Journalist
    Bbc South East Today Dec 2001 - Jun 2005
    Tunbridge Wells
    As above. I also trained and worked as a video journalist. Reporting on stories across the patch, I filmed and edited my own TV news reports.
  • Bbc Radio Nottingham
    Senior Broadcast Journalist
    Bbc Radio Nottingham Sep 1996 - Nov 2001
    Nottingham
    NEWS EDITOR: Responsible for shaping the editorial agenda across the news output, including the news bulletins and the news and current affairs programmes, (the flagship breakfast show, lunch and drivetime programmes). As part of this I was responsible for deploying journalists, briefing presenters and writing scripts and bulletin reports, whilst ensuring adherence to BBC Guidelines and legal restrictions. I was the line manager for the news team, carrying out formal appraisals and delivering regular informal feedback to encourage the diverse team of experienced hacks and novice reporters to maximise their potential. WEEKEND EDITOR: I oversaw weekend production, including specialist ethnic, sports, youth and religious programmes. I was the line manager for the weekend presenting team and large team of casual staff.Consolidated audience figures during tenure and improved editorial understanding and compliance among specialist programmes.
  • Bbc East Midlands Today
    Broadcast Journalist
    Bbc East Midlands Today May 1998 - Nov 1998
    Nottingham
    Career progression attachment working on BBC regional TV news programme. I worked across the TV output. I produced features for the main 13.30 and 18.30 regional TV news programmes, researching stories, writing scripts, briefing presenters and journalists, and overseeing the edits of packaged reports. I reported to the programme producer and intake editors, flagging up potential stories and ensuring that the items I worked on met the editorial ambitions of the programme.I was responsible for the production of the overnight news agenda and early morning bulletins, finding and researching stories from across the patch, writing scripts and ordering and editing bulletins. As the producer of the early morning bulletins, I had to make sure that we picked up any overnight developments and responded appropriately, with swift deployment on major breaking stories.
  • Bbc Radio Wm
    Broadcast Journalist
    Bbc Radio Wm Jun 1995 - Aug 1996
    Birmingham, United Kingdom
    I worked across the news and current affairs output of this flagship BBC local radio station as a reporter, newsreader and producer. PROGRAMME PRODUCER: I produced the flagship news and current affairs programmes, juggling the editorial agenda to reflect new developments, briefing presenters and reporters, and providing calm on-air guidance and decision making. I wrote compelling story cues and succinct briefs to make the stories relevant to the audience. REPORTER: I reported across news and current affairs output. I crafted creative news packages to grab the listeners' attention while delivering balance and accuracy. I reported live on breaking stories, both in the studio and on location. I wrote clear, engaging scripts for both programme features and bulletin reports.NEWSREADER: I presented the local and regional news bulletins. I determined the editorial structure balancing local, national and international stories. I wrote and checked stories, liaising with reporters in the field to make sure the bulletins reflected the latest developments.
  • Bbc Asian Network
    Broadcast Journalist
    Bbc Asian Network Sep 1995 - Feb 1996
    Birmingham, United Kingdom
    I was the first secondee from the main BBC Radio WM newsroom to the sister Asian Network as part of a rolling programme of attachments to raise editorial and news standards. I produced news and current affairs programmes, providing on-the-job training for journalists and presenters.
  • Bbc Cwr
    Broadcast Journalist
    Bbc Cwr Dec 1993 - May 1995
    Coventry, United Kingdom
    I was awarded a staff position at BBC Coventry & Warwickshire Radio as a result of a five-week student work placement. I worked across news and current affairs programming. REPORTER: I reported to news bulletins and programmes. I wrote succinct news reports for the news bulletins. I delivered creative live reports and edited packages for programmes. NEWSREADER: I developed my news reading skills on local news bulletins. I learnt to juggle the changing news agendas with the need to keep calm and in control, structuring the bulletins to provide a balanced and diverse round up of local, national and international developments. I wrote and edited scripts, checking stories with sources and reporters to ensure accuracy. PROGRAMME PRODUCER: I produced news and current affairs programmes, including phone-ins, making split-second decisions to ensure editorial and audience relevance, backed by compliance with BBC Producer Guidelines and legal restrictions.
  • Aston University
    Assistant Public Relations Officer
    Aston University Mar 1991 - May 1993
    Birmingham, United Kingdom
    Public relations, including corporate literature. PUBLIC RELATIONS: I raised the profile of the University through effective public relations. I worked on proactive and reactive media campaigns, including effective press releases, building relationships with national and local journalists, off-the-record briefings for journalists and finding experts at short notice to comment on news developments. I was responsible for promoting the University to diverse target audiences, including: funding councils; the local population; prospective students, postgraduates and their parents; alumni. CORPORATE LITERATURE: I supported the Public Relations Officer in the writing and editing of all corporate literature, including the staff newsletter, departmental brochures, the Annual Report, Postgraduate Prospectus and Alumni magazine. This involved communicating complex research projects to disparate audiences, from porters to professors. I liaised with the in-house design team to ensure visual the layout of corporate publications reinforced the University image. CAREERS FAIRS: As part of the Department of External Affairs I was responsible for representing the University at student fairs.

Siobhan Stirling Skills

Copywriting Journalism Press Releases Social Media Blogging Writing Public Relations Editorial Social Media Marketing Magazines Editing Newspapers Media Relations Facebook Publications Advertising Broadcast Creative Writing Social Marketing Feature Articles Publishing Video Television Freelance Writing Integrity Committed To Professionalism Business Communications Feature Writing Broadcasting

Siobhan Stirling Education Details

  • University Of Central England, Birmingham
    University Of Central England, Birmingham
    Broadcast Journalism
  • University College, Oxford
    University College, Oxford
    Modern History & Economics
  • Tunbridge Wells Girls' Grammar School
    Tunbridge Wells Girls' Grammar School
    A Levels: Economics, English, History

Frequently Asked Questions about Siobhan Stirling

What company does Siobhan Stirling work for?

Siobhan Stirling works for Sharp Minds Communications

What is Siobhan Stirling's role at the current company?

Siobhan Stirling's current role is Strategic marketing communications and PR expert | Managing Director at Sharp Minds Communications.

What is Siobhan Stirling's email address?

Siobhan Stirling's email address is si****@****gin.net

What schools did Siobhan Stirling attend?

Siobhan Stirling attended University Of Central England, Birmingham, University College, Oxford, Tunbridge Wells Girls' Grammar School.

What skills is Siobhan Stirling known for?

Siobhan Stirling has skills like Copywriting, Journalism, Press Releases, Social Media, Blogging, Writing, Public Relations, Editorial, Social Media Marketing, Magazines, Editing, Newspapers.

Who are Siobhan Stirling's colleagues?

Siobhan Stirling's colleagues are Alison Dry, Casiah Palmer-Stirling, Ana Miller Amado.

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  • Siobhan Fitt-Stirling

    Skilled Creative Professional With Teaching Experience, Currently Working Towards My Pgce
    Sheffield
    2
    gmail.com, hobbycraft.co.uk

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