Responsible for creating and managing programs that enable desired business outcomes including high-visibility digital content for the Vice President of CX Lifecycle and Automation. Projects also include the creation and updates of SharePoint sites for Global CX Centers, graphic design, management of marketing collateral, internal and external presentations, and providing support for the CX Lifecycle and Automation teams. Well-versed in Cisco brand standards.

Cisco contract worker.

Launched a boutique advertising agency catering to banking industry clients. Collaborated with sales and internal marketing to enhance design and technical content for automated teller machines and point-of-sale devices, optimizing presentations in customer meetings, trade shows, and training materials. Additionally, crafted push advertising campaign screens for point-of-sale devices.Clients: Cipherithm, Electronic Transactions Association, FitPick, Global Acquiring Conference, Ingenico, TJ Maxx/Marshalls/Homegoods, National Automatic Merchandising Association, POST Integrations, and the Rockledge Group.

I led the U.S. design team for BASF, the world's largest chemical company, focusing on the agricultural division. I spearheaded complex projects such as tradeshow materials, sales collateral, advertising, direct mail, and internal presentations. My role included establishing new corporate brand standards, guiding designers and agencies in their execution, and training internal teams on new technologies. Additionally, I gained extensive experience creating and refining visual content, including detailed product catalogs, safety data sheets, technical drawings, and informative presentations.

As a user interface designer, I created web-based automated teller machines and point-of-sale graphic simulators for financial institutions to test new code and improve customer experience. I designed iconography sets specific to respective companies, and customized test and result screens. I consulted with banks, credit unions, and financial institutions guiding them through the usage of simulators. I also developed and designed push advertising campaigns for POS and ATM devices to enhance usability and improve customer satisfaction.Clients: Bank of America, Ingenico, Global Payments, First Data, Pemco Technologies, PULSE, SunTrust, RBS WorldPay, United States Postal Service, Verifone, and Wincor Nixdorf.

Lead designer in charge of conceptualization, design strategies, interpretation and manipulation of client purchased advertising, article design, and media selection for Scottsdale Magazine as well as additional publications produced by Mummy Mountain Publishing, Inc. Interpreted client thoughts into creative ad design and presented concepts onsite. Suggested techniques to improve the quality of placed advertisements. Improved the look of the publications conceptually and creatively.

Coordinated and managed projects from concept to launch. Adhered to early website design standards and produced architecture and sitemaps for client presentations. Led presentations and utilized feedback to improve usability, interaction, and functionality of client websites. Designed website templates and worked closely with backend developers to host and launch sites with demanding SEC deadlines.