Stacey Sheehan Email & Phone Number

Toronto, Ontario, Canada

Toronto, Canada Area

Collaborate with internal and external stakeholders to execute integrated marketing communications plans for research initiatives and patient programs.• Expanded the GoHere Washroom Access Program through development of marketing collateral and proposals, which led to partnerships with the Federal Government of Canada, municipalities, and businesses• Write press releases for grant announcements, fundraisers, and partnerships• Lead development of annual research report through collaboration with the research team, scientific experts, photographers, and executive management• Collaborate with an external marketing agency to execute Google AdWords campaigns• Develop and execute marketing campaigns for events, such as World IBD Day and Gutsy Walk• Act as content manager for Crohn’s and Colitis Canada’s website

Toronto, Canada Area

Managed a portfolio of non-profit organizations aligned with Nestlé Canada’s Good Food, Good Life Community Program to deliver impactful partnerships.• Led Nestlé Canada’s internal giving campaign and onsite employee activation for Kids Help Phone’s annual Walk so Kids Can Talk, which resulted in 116 registered walkers and over $60,000 in donations• Coordinated corporate donations for national partners including the United Way, Kids Help Phone, Food Banks Canada, and Food Allergy Canada• Responded to inquiries submitted by non-profit organizations seeking corporate donations or partnerships according to internal guidelines

Toronto, Canada Area

Provided internal support to employees of all management levels through media monitoring, social media management, and office administration. • Assisted the Regional Municipality of Royal Wood Buffalo account through daily media monitoring and development of social media monitoring reports• Supported Ignite Capital’s competition, which assists aspiring entrepreneurs• Managed the agency’s Facebook, Twitter, LinkedIn, and Instagram accounts

Toronto, Canada Area

Contributed to Ontario Nature’s strategic priorities through research as well as by writing external communications materials, including press releases and media advisories, targeted towards media outlets and Ontario Nature’s stakeholders.• Generated local media coverage for Ontario Nature’s initiative to establish the Sydenham River Nature Reserve• Created social media content for Twitter, Instagram and Facebook, which had a combined total of 21,537 followers• Managed media lists and created stakeholder lists to expand outreach• Wrote an article for the fall 2016 edition of ON Nature, an award-winning print and digital magazine

Maintained confidentiality while providing superior customer service in terms of written or verbal communication, performed office administration duties and supported business unit managers at winery events. • Provided assistance at special events including Peller Estates Food Truck Eats, which hosted 6,000 guests over two days• Responded to telephone and email inquiries for Peller Estates, Trius Winery at Hillebrand and Thirty Bench Wine Makers• Booked reservations for visitors across three Ontario wineries including WineAlign 2014 Canadian Winery of the Year, Peller Estates

Implemented marketing initiatives aligned with the strategic goals set by management for four award-winning wineries to generate revenue.• Scheduled winery experiences and updated website copy on a weekly basis for four wineries using the ecommerce platform Magento• Shared event listings with industry partners in the Niagara Region• Wrote monthly editions of Andrew Peller Limited’s employee newsletter

Developed a training manual for the online winery reservation system, created a competitive analysis and wrote content for websites as well as the monthly company newsletter. • Managed the online winery reservation system for Peller Estates, Trius Winery at Hillebrand and Thirty Bench Wine Makers• Developed a winery reservation system manual distributed across four properties to 17 managers and their employees• Wrote and edited website content for three Ontario wineries including Peller Estates, Trius Winery at Hillebrand and Thirty Bench Wine Makers as well as Red Rooster Winery located in British Columbia• Wrote a monthly newsletter sent to all employees and managers belonging to the Estate Wine Group East and Andrew Peller Limited executives

Coordinated wine gift sets for corporate clients, and collaborated with the Direct-to-Home team to ensure orders were delivered to clients within tight timelines.• Achieved over $82,000 in corporate sales, an increase by $11,000 over the previous year, over a three-month period• Inputted and maintained corporate client information in Oracle

Postgraduate Certificate, Public Relations

Activities and Societies: PLANit Alcohol Awareness Event - Fundraising Committee

Honours Bachelor Of Arts, Political Science And Psychology

Activities and Societies: Active Minds, Vice-President Events (2010 - 2011) Active Minds, Secretary (2008 - 2010)

Professional Extension Certificate, Community Investment

Certificate, Social Media Marketing