Skip Tramontana Email and Phone Number
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Cross-platform thinker and brand builder with a record of developing transformative, insight-driven marketing campaigns within the automotive, CPG, beverage, sports & entertainment, tech, insurance, and finance sectorsAs a department lead, has championed efforts towards diversification of media touchpoints and content buildouts across TikTok and TokTok chasers (Instagram, Facebook, etc.), while improving work, optimizing output via AI, and recruiting best-in-class talentAs a creative director, has led the ideation, integration, and execution of data-informed consumer engagements across an array of marketing touch points, including digital, social, experiential, mobile, TV, radio, streaming, outdoor, ambient, gaming, sports and partnership activation, and new media As a pitch lead, has won numerous new business pitches (AOR and project) across multiple marketing verticals, with victories that include AutoZone, Verizon, Western Union, Nike, Mitsubishi, Hyundai, and Miller LiteAs a consultant, has led several cross-agency collaborative efforts, new business wins, and helped targeted/multi-cultural agencies wrest incremental business away from their clients’ general market agenciesAs a Linkedin profile writer, has scripted this 'about' section to include as many buzzwords as possible
Pepsico
View- Website:
- pepsico.com
- Company phone:
- 0800 274 777
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Creative DirectorPepsico Mar 2023 - PresentPurchase, New York, UsCreative lead charged with scaling and elevating Pepsico's in-house agency D3 in ChicagoWithin a year, doubled team scope and staffCurrently leading integrated AOR creative across both Quaker and Frito Lay, including Cap'n Crunch, Chewy, Cheetos Mac n' Cheese, Bare, Rice-A-Roni, HiLo, and Life
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Co-FounderNutmeg Sc Jan 2023 - PresentCo-Founder of nutmeg sc, maker of soft off-field gear for girls who play hard.Sheep's clothing for the wolves. -
Executive Creative DirectorGuaranteed Rate Oct 2020 - Jan 2023Chicago, Il, UsHands-on ECD charged with building, growing, and optimizing The Point, the in-house agency for Guaranteed Rate, leading a department of creative directors, copywriters, art directors, graphic designers, and content creatorsWithin three months: created and launched Guaranteed Rate’s first-ever national brand effort across all touchpoints (including Super Bowl), achieving goals with minimal spend by maximizing in-house resourcesWithin six months: elevated Guaranteed Rate’s brand equity score 149% (according to Harris Poll data), driving company’s rise from the number six retail mortgage lender in the country to number threeWithin a year: diversified content outputs across all social channels, optimizing presence on TikTok and other social channels for both the company and its 2500+ loan officersWithin two years: drove company growth 371%, becoming the top mortgage lender on Inc. Magazine’s List of Fastest-Growing Private Companies in Midwest -
Creative DirectorCavalry Mar 2020 - Oct 2020Cross-platform CD/CW working across Cavalry's current client portfolio and new business endeavorsEfforts included the ideation and development of an integrated program that led to Modelo’s best week of sales ever
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Creative DirectorSkip Tramontana Nov 2019 - Mar 2020Chicago, Us360 CD/CW, pitch specialist, and problem solver for agency, CPG, sports, and entertainment clients in Chicago, New York, and Southern CaliforniaBrands/clients during Q1 and Q2 of 2020 include the XFL, Honda, and PepsicoBrands/clients during Q4 of 2019 included ESPN, the NFL, Under Armour, Bleacher Report Live, the Arabian Gulf League, Lands End, Republic Tobacco, and Constellation Brands -
Creative DirectorInnocean Usa Nov 2014 - Nov 2019Huntington Beach, Ca, UsCD/CW leading creative that transformed Hyundai’s regional and national retail and sports marketing efforts, maximized financial resources, and reversed a sliding sales trendWithin four months, was able to galvanize the agency's fractured relationship with its clients, create a thriving office culture, and transform a 'regional field office' into the driving force behind the successful reinvention of Hyundai’s retail advertising effortsWithin eight months, was able to unify Hyundai's disparate regional advertising under a single, cost-effective creative campaign, a goal of the agency since its inception in 2009Within a year, had developed all of the creative platforms and executions Innocean utilized to subsequently pitch and win the entirety of Hyundai’s retail advertising businessAwarded Innocean's 2018 ‘Discover Beyond Award’ for extraordinary efforts and contributions made towards the agency’s well-being, as voted by agency staff -
Creative DirectorLeo Burnett Sep 2013 - Nov 2014Chicago, Illinois, UsCD/CW, problem solver, and new talent nurturer across the entirety of Leo Burnett’s 26M Allstate business (Brand, Mayhem, Sports, African-American, Home, Auto, Local, Retail, Recruitment), as well as a pinch hitter for Kellogg’s and new business Highlights included the development and launch of Allstate's revived African-American marketing initiatives, the HBC-I-Owe-U program, the revitalization of the Allstate Good Hands Nets Program, and copious amounts of Allstate’s ‘Mayhem’ tomfoolery -
Creative DirectorSkip Tramontana Mar 2005 - Sep 2013Chicago, UsCross-platform new business specialist and creative problem solver for CPG, agency, and entertainment clients in Chicago, New York, and Southern California Partner clients in 2013 included MillerCoors, Leo Burnett, Digital Kitchen, Innocean, Walton-Isaacson, EggStrategy, Commonground, Digitas, Stanton-South, and The Vault Highlights from 2013 included winning the Verizon African American Advertising Account for Commonground, penning a new Miller Lite brand anthem for MillerCoors, naming a new broadcast comedy for TBS, and developing the CRAFTHOUSE pre-made cocktail brand.
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Senior CopywriterDdb Sep 1999 - Mar 2005New York, Ny, UsPenned the Dell Dude campaign and 'Dude you're getting a Dell', propelling Dell from #4 to #1 in domestic PC sales and generating an estimated $20M in free publicityScripted McDonald's International Ad of the YearCreated the campaign that won the Illinois Lottery AccountActed as the sole copywriter on the agency team that pitched and won DellCopywriter on team that won a Lion for Budweiser’s Wassup Interactive Campaign Created the first-ever interactive Bud Bowl -
Professional Football PlayerRegional Football League Jan 1999 - Aug 1999Enjoyed a last hurrah as a pro football player in a league that failed 3/4 of the way through the season -
CopywriterUpshot Jan 1997 - Jan 1999Chicago, Il, UsScribed promotions and invented brands for Coca-Cola, Anheuser-Busch, and Sony -
Professional Football PlayerArena Football League May 1996 - Jul 1996Philadelphia, Pennsylvania, UsThe start of eight knee surgeries and four shoulder surgeries
Skip Tramontana Skills
Skip Tramontana Education Details
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Miami UniversitySports Studies -
Miami UniversityMarketing
Frequently Asked Questions about Skip Tramontana
What company does Skip Tramontana work for?
Skip Tramontana works for Pepsico
What is Skip Tramontana's role at the current company?
Skip Tramontana's current role is Ex-boyfriend, ex-direct to video movie extra, ex-bad hand model, ex-celeb bodyguard, ex-football player in a league that folded, etcetera..
What is Skip Tramontana's email address?
Skip Tramontana's email address is sk****@****ate.com
What is Skip Tramontana's direct phone number?
Skip Tramontana's direct phone number is +171486*****
What schools did Skip Tramontana attend?
Skip Tramontana attended Miami University, Miami University.
What skills is Skip Tramontana known for?
Skip Tramontana has skills like Integrated Marketing, Creative Direction, Advertising, Brand Development, Creative Strategy, Marketing, Digital Strategy, Digital Marketing, Social Media, Digital Media, Copywriting, Concept Development.
Who are Skip Tramontana's colleagues?
Skip Tramontana's colleagues are Sourabh Gambhir, Gözde Öndeş, Charlotte Ruhl, Karan Krishna Sharma, Rylee Wood, Siobhán O' Sullivan, Daniela Zen Skrenski.
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