Sky Lim Email & Phone Number

Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, My

As a Brand Manager, she serves as the primary contact for daily marketing operations. She leads strategy, budget setting, and tactical decision-making, and is trained across all levels of marketing, holding certifications in core media buying platforms. She ensures the timely and smooth delivery of campaigns and is responsible for their performance and effectiveness.-- Client Management: Establish a good relationship with clients-- Develop media strategy, budgets and channel recommendations-- Independently manage multiple client accounts, overseeing day-to-day campaign activities.-- Closely communicate with clients with regular campaign updates, aligning on objectives and proactively addressing any issues.-- Collaborate with cross-functional teams to ensure seamless, effective campaign execution.-- Track and analyze key metrics; Generate reports and provide clients with actionable insights.-- Manage campaign budgets strategically to optimize ROI within client guidelines.

Like how Uncle Ben famously told Peter the Spiderman, “with great power comes great responsibility". In this Senior role, I handle high-level discussions with clients for their media campaigns and more, ensuring top-notch service and guidance from start to finish. Managing and handling external and internal relationships. Currently managing multi-channel digital campaigns (Google, Meta, TikTok, Twitter, Teads)across diverse industries for up to 7 accounts (12 brands), including Lifestyle, Fashion, Education, B2B, and Financial industries.

- From developing and execute campaign strategy, managing accounts, to campaign proposal, and creative content direction for brands- Execute sourcing and filtering up to 150-200 potential influencers based on clients' budgets and brand requirements.- Achieved Average Campaign Engagement rate of 1.5 to 3% for lux brand ( YSL, Lancôme, Armani Beauty, Kiehl’s )- Maintain and achieve company & campaigns’ profit margin of 60% — on campaign basis - Contact and liaise with influencers/ talent agencies to engage with brand campaigns.- Oversee, work, and handle >200 influencers and manage+prepare post-performance reports accordingly.- Prepare and manage documentation and paperwork- Sustain and build good relationships and network with the influencers.

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

Work From Home

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Universiti Malaysia Sarawak

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Bachelor Of Science With Honor, Human Resources Development, 3.79

Activities and Societies: Executive Committee of Faculty Student Union (18/19) Director of External Relation of Rotaract Club of UNIMAS.

Science

Activities and Societies: Vice President for Sixth Former Student Council (MPPPU) Secretary for Bowling Club