Responsible for building awareness, community and financial support by developing and implementing marketing plans to attract prospective donors, advocates, supporters and followers. Work closely with the CEO, AVP of Fundraising and other agency leaders in executing strategies for building awareness and fundraising

Proposes feature story ideas to national newsletter, photographs major alumnae association events, publicizes alumnae association activities in the local media whenever possible, submitting press releases and photos, and advertising in local papers and magazines

-Managing social media accounts and newsletters through Constant Contact and Planoly-Meeting weekly with photographer to discuss content creation-Creating TikTok account and content-Creating a document guiding how to run the social media accounts for future use-Teaching the staff about the best ways to utilize social media marketing

-Overseeing Director of Public Relations and social media-Coordinating Marketing team meetings with 4+ members-Serving on the chapter's Executive Board and making critical choices as a leader-Planning photoshoots and recruitment events-Creating brand awareness

-Oversaw strategic event planning, including executive presentation materials and visual presentations-Ran social media, planned posts and created engaging content-Communicated with an advisor to create an engaged following and boost community morale-Adhered to national brand standards

-Created and maintained a digital brand for inclusivity and empowerment-Ran social media and planned using Planoly-Conducted research on podcasts-Created ads and content using Canva-Optimized blogs for SEO and SEM-Created/wrote blog content-Owned the process from initial evaluation of advertising program to putting together content and coordinating with the Pinterest team resulting in a 4000% increase in impressions.

-Uphold company standards and compliance requirements for operations and cleanliness-Position skilled staff in key areas throughout shift to optimize department productivity-Handle customer complaints, questions and inquiries-Manage cash positions and made bank deposits-Count out cash drawers at end of each shift and logged profits into computer system-Train new employees on company policies, procedures, techniques and customer service standards

-Performed cleaning duties, including wiping tables and equipment, sweeping and refilling stock-Demonstrated proper food safety practices by accurately completing quality control checklist-Upheld high standards of productivity and quality in operation-Accepted and processed credit and cash payments, making correct change from cash register drawer-Opened and closed the store-Maintained speed of service in a high volume tourist area