Sean Mccarron

Sean Mccarron Email and Phone Number

Revenue Enablement @ Zest AI
Los Angeles, CA, US
Sean Mccarron's Location
Los Angeles, California, United States, United States
About Sean Mccarron

A sociologist-turned-marketer, Sean has spent the past decade at the intersection of technology and society, helping growth-phase companies understand their customers better, launch products more effectively, and navigate operational growing pains through research, education, collaboration, and leadership.Specializing in B2B software-as-a-service (SaaS) and data products in enterprise and SMB markets, Sean has helped quickly growing organizations raise multi-series financing, expand to new markets, strike strategic partnerships, and secure acquisition.As a hands-on leader, Sean has a track record of building successful new teams and programs in many areas of B2B Marketing: product marketing, growth marketing, brand marketing, account-based marketing (ABM), demand generation, product-led growth (PLG), sales enablement and training, market research, customer discovery and success, product development and launch, and go-to-market (GTM) strategy & management.

Sean Mccarron's Current Company Details
Zest AI

Zest Ai

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Revenue Enablement
Los Angeles, CA, US
Sean Mccarron Work Experience Details
  • Zest Ai
    Revenue Enablement
    Zest Ai
    Los Angeles, Ca, Us
  • Nova Credit
    Product Marketing
    Nova Credit 2024 - Present
    San Francisco, California, Us
    Nova Credit is a credit infrastructure and analytics company that enables businesses to grow responsibly by harnessing alternative credit data. The company is a CRA that leverages its unique set of data sources, bank-grade infrastructure, compliance framework, and proprietary credit expertise to help lenders fill the gaps that exist in traditional credit analytics. Nova Credit serves as the bridge between data and credit excellence, providing a comprehensive platform of solutions designed to give lenders across various industries - including finance, fintech, property management, telecom, and automotive - a competitive edge in the open finance era.
  • Blox
    Gtm Advisor
    Blox Jul 2023 - Present
    Blox is the financial AI automation platform for real estate. We help residential property operators generate net income, automate ops, and mitigate risk. Our ML bots connect with property data to optimize financial performance while deploying autonomously within existing software systems—manufacturing millions in new asset value.
  • Suited
    Gtm Advisor
    Suited 2023 - Feb 2024
    Brooklyn, New York, Us
    Suited helps professional services firms make every hiring decision the right decision. Using human psychology and machine learning, Suited's hiring intelligence platform enables talent teams to find, evaluate, and match candidates most likely to succeed at their firm. Investment banks and law firms using Suited are able to boost associate performance, strengthen engagement, increase diversity, and reduce costly attrition. Founded in 2017 with a mission to build a better, faster, fairer hiring standard, Suited is now helping firms of all sizes move beyond the recruiting status quo.
  • Leaselock
    Vp Of Marketing
    Leaselock 2022 - 2023
    Dallas, Texas, Us
    LeaseLock financial technology is powering the future of asset optimization for rental real estate. We help property owners and operators turn unpredictable loss into dependable income, reducing risk, recapturing revenue, and driving portfolio performance. Headquartered in California, LeaseLock has empowered rental housing providers across the country with better technology and a new generation of financial tools since 2016. Learn more at leaselock.com
  • Zest Ai
    Vp Of Marketing
    Zest Ai Oct 2019 - May 2022
    Burbank, California, Us
    Zest AI makes the power of machine learning safe to use in credit underwriting. Lenders using Zest make better decisions and better loans -- increasing revenue, reducing risk, and automating compliance. Zest AI was founded in 2009 with the mission of making fair and transparent credit available to everyone and is now one of the fastest-growing fintech software companies.
  • Zest Ai
    Director Of Product Marketing
    Zest Ai Jun 2019 - Oct 2019
    Burbank, California, Us
  • Videoamp
    Director, Product Marketing & Corporate Strategy
    Videoamp Jan 2018 - Jun 2019
    Los Angeles, California, Us
    VideoAmp is a software and data company creating a more sophisticated data-driven advertising ecosystem that redefines how media is valued, bought and sold.In this role, I had the opportunity to help drive significant expansion of product vision, development, and market fit —plus grow and mentor cross-functional teams resulting in sustained revenue growth and a subsequent $70M capital raise.Some highlights include:• Built out product marketing function and team delivering persona frameworks, buyer journeys, sales enablement programs and other go-to-market activities, increasing organizational capacity and sales readiness• Launched and led GTM for media planning and measurement software, plus viewership data product, on-boarding dozens of brands and account teams who used software to plan and measure billions of dollars worth of investment in first year across channels• Developed and executed business plan for new customer segment, including financial forecasting, pricing modeling, market research, competitive intelligence, account-based marketing (ABM), and demand generation programs with associated content marketing, measurement metrics, and KPI goals, resulting in 15% increase in active sales pipeline within first three months
  • Ellie Mae
    Product Marketing Manager
    Ellie Mae 2017 - 2018
    Pleasanton, California, Us
    ICE Mortgage Technology solutions enable lenders to originate more loans, lower origination costs, and reduce the time to close, all while ensuring the highest levels of compliance, quality, and efficiency.In this role, I had the opportunity to help catalyze high-performing marketing and sales teams to capture new markets, grow revenue, and expand market share—resulting in acquisition by industry leader EllieMae.Some highlights include:•Developed product roadmap analyses and product positioning guides for existing and emerging product lines, leading to quarter-over-quarter growth in qualified lead volume and higher-impact development releases.•Institutionalized voice of customer via cross-team stakeholder groups, churn and pricing analyses, and new product release processes, resulting in double-digit increase in customer Net Promotor Score (NPS).•Re-organized product feature sets, pricing, and corresponding marketing messaging to create new revenue streams via consolidated, higher-value product catalog.-------------------------------------------------------------------------------------Acquired by EllieMae, Velocify® is the leading sales acceleration platform. The company helps more than 1,500 sales teams sell more by bringing speed and control to the entire sales process. Velocify by EllieMae helps sales teams prospect with more precision, accelerate lead engagement, and implement optimized workflows, ultimately helping sales teams find and convert more leads.
  • Zefr
    Product Marketing Manager
    Zefr 2014 - 2017
    Los Angeles, Ca, Us
    Zefr is the leading data and technology company that enables responsible marketing for brands, agencies and platforms. The company leverages a patented AI and machine learning engine, called Cognition AI, to offer brands and agencies more accurate and transparent activation and measurement solutions on scaled video platforms.In this role, I had the opportunity to consolidate and operationalize several critical functions, helping launch a new business unit achieving seven-figure revenue within the first year.Some highlights include:• Productized ad-hoc internal services and consolidated it into a profitable business unit with seven-figure direct revenue, contributing to multi-million dollar indirect revenue through adjacent business lines• Led customer discovery process for business line with many of the largest media companies in the world as clients, informing product positioning, development, and internal training, plus innovative client data-sharing relationships• Led divisional status review and operational planning to coordinate company-wide resources, consolidate analyst functions, and worked with executive team as key architect of organizational restructuring, creating a division of 27 analytic professionals• Validated key thesis of market value for the company through design and development of innovative industry research with IPG Media Lab, leading to 14 roadshows nationwide and significant re-framing of company in market, including website redesign and all marketing collateral revision• Served as research and insights leader for external facing thought leadership and content marketing initiatives, resulting in ~25 data-driven content pieces per quarter which drove significant increase in share of voice in industry and trade press
  • University Of Southern California
    Phd Researcher — Organizational & Cultural Sociology
    University Of Southern California 2010 - 2014
    Los Angeles, Ca, Us
    In this capacity, I had the opportunity to design, execute, and present research investigating emerging forms of cultural and economic organization, plus teach collegiate courses on science, technology, & society; civic participation; and research methods.My research during this time supported multiple projects that secured competitive funding, peer-reviewed publication, and national industry presentations.Project Topics:• The organizational and economic innovations in community-supported agriculture• The role of organizational culture and group style on coalition-building among regional non-profits• The effects of political environment on Corporate Social Responsibility involvement in the extractive industryProject Highlights:• Identified theoretically and empirically relevant fieldsites and conducted months-long in-field qualitative research, recording and analyzing dozens of hours of transcripts, resulting in several presentations and all-but-dissertation (ABD) advancement• Planned and fielded custom-tailored qualitative research instrument for digital spaces that is capable of rendering qualitative data amenable to quantitative analysis, resulting in continued funding for the project and a spin-off initiative• Developed custom database consisting of tens of thousands of data points on corporate filings, reported CSR factors, and national historical and political records, supporting proof-of-concept for research project and leading to project funding that resulted in publication in flagship disciplinary journal, American Sociological Review.
  • Projectline Services Inc
    Marketing Consultant
    Projectline Services Inc 2009 - 2010
    In this role, I had the privilege of working with major enterprise technology companies and their product and marketing teams to solicit, collect, and build customer reference material for product iteration and continued market rollouts.Some highlights include:• Identified key early adopters of the new Microsoft Sharepoint product suite, working with them to create customer reference collateral demonstrating use cases and main value propositions of the new suite• Consulted newly formed client teams on customer reference and CRM best practices, helping to consolidate and manage databases and strategize outreach programs, significantly reducing operational load for clients teams and increasing lead efficiency and efficacy.• Developed an internal marketing function for Projectline itself by building competitive sets, designing marketing material, and coordinating events, which led to significant lift in brand awareness in the region.

Sean Mccarron Skills

Qualitative Research Analytics Strategy Research Design Research Report Writing Marketing Research Analysis Technical Writing Nonprofits Marketing Digital Media Market Research Advertising Data Analysis Digital Marketing Data Collection Social Media Management University Teaching Higher Education Marketing Strategy Academic Writing Customer Insight Strategic Partnerships Strategic Planning Public Speaking Product Marketing Crm Statistics Marketing Science Enterprise Software Start Ups Leadership Online Advertising Online Marketing

Sean Mccarron Education Details

  • Pomona College
    Pomona College
    Philosophy And Religious Studies
  • University Of Southern California
    University Of Southern California
    Sociology

Frequently Asked Questions about Sean Mccarron

What company does Sean Mccarron work for?

Sean Mccarron works for Zest Ai

What is Sean Mccarron's role at the current company?

Sean Mccarron's current role is Revenue Enablement.

What is Sean Mccarron's email address?

Sean Mccarron's email address is se****@****amp.com

What is Sean Mccarron's direct phone number?

Sean Mccarron's direct phone number is +131039*****

What schools did Sean Mccarron attend?

Sean Mccarron attended Pomona College, University Of Southern California.

What are some of Sean Mccarron's interests?

Sean Mccarron has interest in Civil Rights And Social Action, Education, Poverty Alleviation, Science And Technology, Health.

What skills is Sean Mccarron known for?

Sean Mccarron has skills like Qualitative Research, Analytics, Strategy, Research Design, Research, Report Writing, Marketing Research, Analysis, Technical Writing, Nonprofits, Marketing, Digital Media.

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