Founded Allin Smith with the idea that an agency should go all in for clients. We put your audience first and devise innovative cross-platform ways to draw their attention to your brand. Audience building, engagement, promotional campaigns, advertising, monitoring, customer service, we can do it all. Our mission is to create social media campaigns that excite people and move them to action. Because this is what we live for - we like people! www.allinsmith.com

Produced and co-hosted over 800 episodes of Croncast a podcast that is consistently in the iTunes comedy top 50. One of a very few podcasts to successfully transition from free content to a subscription based service. Appeared in New York Times, Detroit Free Press as well as on Fox News and NBC News.Description: Croncast is an awesomely funny show heading into its 7th year of production and 30th season. Wheel of Fortune winner, Betsy Shilts and co-host Internet Nerd Kris bring you stories from their lives together, apart and with kids in tow. From the Chicago Burbs and now Manhattan these two will make you laugh like no other comedy..

Lead social media marketing team's efforts for Flightpath clients, mentor and manage a team of community managers. Key member of new business team, and main client contact for social media advisement.Digital strategist that works to interpret the needs and goals of clients and produce results oriented social media strategies for clients including Goya Foods, Merck Animal Health, Minwax, and more.Key Achievements:- Increased Facebook unique monthly engagement from 7% to over 40% for pharma client- Devised and managed multi-platform image sharing campaign for large CPG brand to procure consumer generated images and secure rights to those images, increasing engagement tenfold and creating a library of images for brand use- Revamp social media ad campaigns based on consumer insights studies, tightening targeting, increasing clicks and decreasing CPC- Oversaw launch of large Hispanic foods CPG social media initiative, resulting in highly successful Facebook and Pinterest presence

I created, implemented and managed social media campaigns for both consumer and B2B companies. Working in a client-facing role, I translated the goals of the client into appropriate social media campaigns with measurable results. Key member of the new business development team. Redesigned both company websites: Schwartz.com and DigitalPowerLight.com

Ville.ag is a web-based real time magazine where users choose the topics.This is our best attempt to surface articles that have been meticulously curated by humans.Designed for tablets and written in an early version of PasSML, Ville.ag is the culmination of 4 years of on again/off again work to build an infrastructure that extends the life-cycle and value of digital articles.

I have written extensively about toys and children's products at resalequeen.com and was blogger for strollerfind.com. Appeared as expert on seasonal toys in Christian Science Monitor. Podcaster for Blog World Expo, New York 2011 interviewed attendees and sponsors of the event.