Susan Moon 🌒 🌓 🌔 Email & Phone Number

Washington DC-Baltimore Area

Space Doctors are experts in helping organizations connect more deeply with culture and facilitate more meaningful, relevant and impactful encounters with their communities. We inspire and shape how organizations show up in the world by using insight unearthed through semiotics, ethnography, and design strategy.We help solve the toughest questions through.

Potomac, Maryland, United States

London, England, United Kingdom

Sense Worldwide is an innovation and strategy consultancy that partners with organizations to help them think differently about their category. As a contract Innovation Consultant, I collaborated with the team at Sense Worldwide and the Sense Network to develop design territories, inspire new product and service concepts, and deliver breakthrough.

Greater New York City Area

Labbrand is a global brand consultancy, working collaboratively with consumers and companies to build and strengthen brands through culturally relevant actions encompassing research, strategy, naming and design. My work as a Senior Strategist centered on providing culturally intelligent insights and strategic foresight on emerging opportunities around the.

Washington DC | PDX, OR

Context Partners is a community-centered design firm that draws on a combination of collaborative ethnography, design thinking, and movement-making to support clients in mobilizing their communities to solve problems. As a project manager, I supported multiple project teams in crafting community engagement strategies for clients like Pivotal Ventures.

Boulder, Colorado

• Human Design is an interdisciplinary design and development agency helping clients convey authentic, compelling stories through the power of design. I joined Human Design's Client Experience practice to support the.
• Managed a team of 8 across design and development to produce a nuanced digital UX product that successfully launched at the national NADA convention over 6 months
• Spearheaded the largest account at the agency and led the client experience to ensure client satisfaction and provide strategic foresight for future growth opportunities

Washington DC

• GlobalGiving is the first global crowdfunding platform on a mission to transform philanthropy and accelerate community-led change. I first joined the team as a marketing intern working closely with the Director of.
• Interviewed leaders at Kiva, DonorsChoose.org, and Indiegogo to ghostwrite an article for Alliance Magazine on challenges and trends in the crowdfunding space on behalf of GlobalGiving's founder
• Wrote prospectus in support of an initiative to raise $17 million in growth capital
• Created and edited videos to portray the GlobalGiving founding story and year-end thank-you
• Managed all GlobalGiving social media accounts including Twitter, Facebook, Google+, and Instagram

Shanghai, China

• R3 is a transformation consultancy partnering with global companies to track and develop robust benchmarks and process targets spanning more than 70 countries. Upon graduation, I joined the team in a full-time capacity.
• Conducted face-to-face interviews with 17 of China's top chief marketing officers representing brands such as Starbucks, Kraft, Coca-Cola, and McDonald's
• Fulfilled role as lead writer and editor of China CMO book for company publication marketed to overseas brands looking to enter the China market

Beijing, China

• R3 is a transformation consultancy partnering with global companies to track and develop robust benchmarks and process targets spanning more than 70 countries. I started as an intern in R3's Beijing office before.
• Delivered four benchmarking reports tracking Chinese consumer perception of domestic and foreign brand CSR performance, identifying CSR best practices and trends in China
• Wrote thought leadership white papers on agency-marketer relationships and brand sustainability to promote external communications

Shanghai, China

• Labbrand is a global branding consultancy specializing in cross-culture insights and strategy to help clients craft impactful brand identities and narratives across global markets. I was initially brought on to support.
• Used a semiotic approach to analyze trends in Korean gifting culture and Chinese cosmetic culture for Häagen-Dazs and Amway
• Facilitated a co-creation workshop in Kuala Lumpur for Häagen-Dazs
• Conducted brand audit for Dräger to expand brand relevance across China

Bethesda, Maryland

• Nasuti & Hinkle Creative Thinking is a boutique agency specializing in hospitality marketing. As an intern, I worked closely with the two co-founders and provided research support for select projects.
• Conducted research for local businesses on the competitive landscape in tourism, restaurant, and retail industries.

College Park, Maryland

• Selected as one of nine teaching assistants to support the Business Statistics course curriculum. Selected accomplishments include:
• Led 180 students in discussion sessions to supplement concepts taught in lecture
• Proctored and graded examinations over 3 semesters in collaboration with peer teaching assistants and professors

Advanced Chinese Iii

Master Of Fine Arts - Mfa, Creative Writing – Poetry

Gratitude to my teachers, mentors and readers: Randall Horton, Ricardo Maldonado, An Duplan, Carly Miller, Ariel Francisco Henriquez.

Bachelor Of Science - Bs, Bachelor Of Arts – Ba, Marketing And English, 3.79 Gpa

Activities and Societies: Recipient of the Department of English Academic Excellence Award College Park Scholars - Advocates for Children.

Spring 2010 Semester Abroad, History And International Business Concentration

Relevant Courses: International Markets Intelligence, Supply Chain Management, Chinese Modern History

Intensive Language Program, Advanced Korean