Smrithi S Email & Phone Number

Kochi, Kerala, India

Kochi, Kerala, India

Hyderabad, Telangana, India

Hyderabad, Telangana, India

Trivandrum, Kerala, India

• Responsible for creating and proof-reading all marketing collaterals - Press Releases, Social Media,Thought Leadership Blogs, Website Copy, Landing Pages, and Promotional Emails• Collaborating with the marketing team to ensure seamless implementation of content strategies• Market Research and competitor analysis for better-informed marketing strategies and brandpositioning• Implemented new mediums to distribute brand content for better and targeted reach• Revised the brand positioning strategy for social media channels for an increased brand visibility

Trivandrum, Kerala, India

• Responsible for creating content for the SaaS marketing drip campaigns.• Helped increase website traffic through SEO optimized content marketing strategy.• Collaborated with designers to come up with customer focused newsletters and similar collaterals.• Creating prospects engaging content for multiple events held under the organization.

• Entrusted with the task of ensuring a coherent, engaging and relevant messaging across all Ignitho’s digital platforms. • Helped align all the digital content on the basis of the company’s business priorities. • Responsible for increasing the audience engagement with the content, contributing broadly to the SEO and UX improvements for Ignitho’s online presence, social media campaigns, and content strategies. • Helped establish custom processes and workflows to streamline multi-format content development, review, resurfacing and reuse of all marketing content across the organization.• Worked in a 2-in-a-box model with the Digital Marketing team to conceptualize, develop, optimize and map content programs across all business lines to deliver brand awareness, engagement and leads.

Kochi, India

• Diligently catering to various copy and content requirements needed for the SEO boost as well as for the marketing collaterals.• Proactively created attention-catching articles that focused mainly on the selling point of the brand and the prospect demographics.• Responsible for the planning, execution, and implementation of social media posts to augment the website traffic.• Work on web analytics to understand the content performance to iterate on revised content strategies.

India

• Assisted the online publisher’s content creation and brand publishing across the US.• Integrated the content strategy to develop visually rich tech stories leveraging multiple platforms.• In charge of developing content priorities and daily editorial operations.

Aroor, Alapuzha

• Responsible for writing copies for diverse broadcasting programs • Co-ordinating auditions for various programs • Developing scripts for promo-videos

Kochi, Kerala

• Represented The Hindu in interviewing people within a range of different circumstances to maintain a continuous flow of news.• Wrote short 'fillers' and feature articles for the Metro Plus: lifestyle supplement of The Hindu.• In charge of producing concise and accurate copy according to the newspaper's house style within strict deadlines.

Post Graduate, Journalism And Mass Communication, A+

Activities and Societies: Street Play PerformancesGraduated with 2nd rank.

Bachelor Of Arts - Ba, English Language And Literature, General, A

Activities and Societies: National Cadet Corps