Sofia Huhtala Email & Phone Number

Helsinki, Uusimaa, Finland

Tulos Helsinki Oy is a digital marketing agency offering services ranging from strategic planning to practical execution. The offering includes consulting services in the areas of SEM, SEO, programmatic buying, social media, data and analytics.https://www.tulos.fi/𝗥𝗢𝗟𝗘:In this role I have used multiple advertising platforms as well as various analytics and reporting tools. I have engaged in many customer projects and advertising accounts while acting as a SEM consultant with my own customers in the digital marketing area.➤ Google Ads & Editor➤ Google Analytics➤ Google Tag Manager➤ Google Looker Studio➤ Microsoft Ads (Bing)➤ Wordpress editor➤ ConvertKit➤ Conversion Optimization➤ Budgets & Bidding➤ Consulting & Customers

Helsinki, Southern Finland, Finland

𝗙𝗜𝗦𝗞𝗔𝗥𝗦 𝗕𝗔 𝗧𝗘𝗥𝗥𝗔 𝗔𝗡𝗗 𝗖𝗥𝗘𝗔:The Business Area Terra consists of gardening, watering, and outdoor categories and Crea of cooking, crafting and scissors categories.𝗥𝗢𝗟𝗘:Acting as an intermediary between between local marketing activation teams and central creative content teams. Working 50% in the Marketing Activation team and 50% in the Creative Content team.During this role I did a lot of workflow management, campaign planning, data mining, tracking, reporting and seeking for growth opportunities and built insights and presentations for my team and higher management. My most recent project was to build a quarterly marketing KPI tracking dashboard including visual graphs, data points and insights (Excel & Tableau) to better understand marketing performance on a country level. The goal was to not only measure marketing but to work on how to turn the insights into actions.𝗧𝗔𝗦𝗞𝗦:Participating in various marketing activities related to product launches and campaigns, marketing content, point-of-purchase solutions and display materials. ➤ Product launch and marketing campaign implementation guidelines➤ Marketing activation campaign calendars➤ Report preparation, data analytics and insights➤ Website product and content information updates➤ Workflow management➤ Coordination of global product launch materials, ongoing asset needs and localization➤ Managing content localization process/translation needs for packaging, videos and web➤ Coordination of market needs for POP and display materials in the creation process

Helsinki Area, Finland

𝗙𝗜𝗦𝗞𝗔𝗥𝗦 𝗕𝗔 𝗩𝗜𝗧𝗔, 𝗡𝗲𝘄 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 (𝗡𝗣𝗗)The Business Area VITA offers premium and luxury products for tableware, giftware and interior decorations including the brands Iittala, Arabia, Rörstrand, Moomin, Royal Copenhagen, Wedgwood, Waterford, Royal Doulton and Royal Albert.𝗣𝗥𝗢𝗝𝗘𝗖𝗧 𝗠𝗔𝗡𝗔𝗚𝗘𝗠𝗘𝗡𝗧:➤ Project Manager for interior, textile, metal and wood new product development projects𝗡𝗣𝗗 𝗖𝗢𝗢𝗥𝗗𝗜𝗡𝗔𝗧𝗜𝗢𝗡:➤ Assisting in NPD projects e.g. samples, packaging development, data- and material collection, document handling and -management. Project portfolio reporting.➤ Managing operative tasks, steering and reviewing the projects, coordinating general administrative tasks and supporting and securing the smooth flow of projects and processes to meet targets➤ Key user of a project management tool including process training, support and tool development𝗜𝗣𝗥 𝗖𝗢𝗢𝗥𝗗𝗜𝗡𝗔𝗧𝗜𝗢𝗡:➤ Key contact in IPR related matters (trademark- and design protection, patents, infringements, anti-counterfeiting, pre-screenings, contracts and invoice posting)➤ Providing information on product names, designs, domain needs and ensuring copyright related agreements are in line with instructions𝗥𝗘𝗤𝗨𝗜𝗥𝗘𝗠𝗘𝗡𝗧𝗦:➤ Project management & new product development skills➤ Capability to proceed with several projects within their timelines➤ Collaboration, coordination & team work➤ Knowledge in IPR and other legal issues

Vaasa Area, Finland

Wärtsilä Power Systems Services, Product Management and -Marketing, an organisational lifecycle function planning, forecasting, developing, and marketing of products at all stages of the product lifecycle.𝗧𝗔𝗦𝗞𝗦:➤ Supporting the Product Marketing team with operative marketing tasks ➤ Supporting Product Managers in commercializing products and solutions under development➤ Coordinating material updates related to products, solutions and other supportive tasks𝗥𝗘𝗤𝗨𝗜𝗥𝗘𝗠𝗘𝗡𝗧𝗦:➤ Excellent communication skills and fluent spoken and written English➤ Decision-making ability in an independent working atmosphere➤ Creativity and composition skills

Vaasa Area, Finland

Full-time Master's Thesis worker at Wärtsilä Asset Management Services, Product Management, Product Marketing.𝗠𝗔𝗦𝗧𝗘𝗥'𝗦 𝗧𝗛𝗘𝗦𝗜𝗦:➤ Developing Business to Business Product Launches Corresponding to the Customer Acquisition Journey : Evaluation of the Process in a Case Company Context➤ https://osuva.uwasa.fi/handle/10024/9767

Vaasa Area, Finland

Wärtsilä Marine Solutions, Delivery Center Vaasa. Part of the Material Management team which plans, organizes and controls the material flow from suppliers to production, including purchasing, transportation and in-house logistics.𝗧𝗔𝗦𝗞𝗦:A wide range of tasks related to SAP and MES (Manufacturing Execution System) development, problem solving and support functions such as:➤ Resolving problems in the production line, warehousing, logistics and purchasing ➤ Assisting in projects in process and system development to optimize end-to-end material flow➤ Monthly inventory and inventory discrepancy reporting➤ Maintenance and development of the documentation archive to ensure its flawless content➤ Resolving and reprocessing material consumption errors➤ Editing and producing video instructions to guide and teach new employees in system operation➤ Operational purchasing tasks𝗥𝗘𝗤𝗨𝗜𝗥𝗘𝗠𝗘𝗡𝗧𝗦:The job required strong problem solving and IT-skills as well as a systematic and active approach to working with good communication and social abilities.

Vaasa Area, Finland

ABB Oy Vaasa, Customer Care team. The unit manufactures low voltage products and systems for solar-, emergency, IT- and industrial systems. 𝗧𝗔𝗦𝗞𝗦:➤ Non-conformance reporting (NCR) ➤ Credit and debit note creation, FOC-sales (free of charge sales) and agreed returns➤ Reclamation handling and reporting ➤ Customer service and support➤ Order handling and sales to suppliers➤ Communication and interaction with global sales organizations𝗥𝗘𝗤𝗨𝗜𝗥𝗘𝗠𝗘𝗡𝗧𝗦:➤ Independent working and reasoning abilities due to diverse cases➤ Strong IT & SAP ERP -skills➤ Ability to make circumspect and quick decisions

Vaasa

ABB Oy, Vaasa, Freight Forwarding team. The unit manufactures low voltage products and systems for solar-, emergency, IT- and industrial systems.𝗧𝗔𝗦𝗞𝗦:➤ Organization of shipments to their final destinations➤ Transportation booking, invoicing, clearing goods through customs➤ Completing shipping documentation, such as bills of lading, packing lists, certificates of origin➤ Preparing documentation to meet customs requirements and packing specifications𝗥𝗘𝗤𝗨𝗜𝗥𝗘𝗠𝗘𝗡𝗧𝗦:➤ Strong IT & SAP ERP -skills➤ Ability of controlling large entities➤ Working under pressure and tight schedules

Vaasa

ABB Oy Vaasa, Customer Care team. The unit manufactures low voltage products and systems for solar-, emergency, IT- and industrial systems. 𝗧𝗔𝗦𝗞𝗦:➤ Quality service duties➤ Non-conformance reporting (NCR)➤ Credit and debit note creation, FOC-sales (free of charge sales) and agreed returns➤ Reclamation handling and reporting➤ Customer service and support➤ Communication and interaction with global sales organizations𝗥𝗘𝗤𝗨𝗜𝗥𝗘𝗠𝗘𝗡𝗧𝗦: ➤ Independent working and reasoning abilities due to diverse cases➤ Strong IT & SAP ERP -skills➤ Ability to make circumspect and quick decisions➤ Teamwork

Vaasa

VILPE Oy is the leading development and manufacturing company of fasteners and speciality roof products.𝗧𝗔𝗦𝗞𝗦:➤ Component collection in the warehouse➤ Assembling and finalizing the product➤ Packing the products for storage and shipment

Kokkola

TASKS:➤ Cash and sales work ➤ Reception of goods➤ Customer service

Master Of Science (M.Sc.), Industrial Management

Master of Science in Economics and Business Administration, School of Technology and Innovations Major subject: Industrial Management.

Marketing & Analytics Academy - Grow With Google

Data Driven Digital Marketing program (4,5 months) by Saranen Consulting. During the program expert training in the digital marketing.

Bachelor Of Science (B.Sc.), Industrial Management

Bachelor of Science in Economics and Business Administration, School of Technology and Innovations 𝗠𝗮𝗷𝗼𝗿: Industrial Management 𝗠𝗶𝗻𝗼𝗿.

Bachelor’S Degree, Engineering/Industrial Management

4,5 month student exchange at the department of Systems Engineering and Engineering Management at City University of Hong Kong.

High School

➤ Matriculation examination passed in 2013 ➤ Sports academy: Football/soccer ➤ The Central Ostrobothnia Sports Academy creates.