Sofia Moore Email & Phone Number

London, Gb

London, England, United Kingdom

In my dynamic role as the Designer & Marketing Manager at 7DOTS, I've seamlessly integrated my design proficiency with a robust digital marketing skill set, the creative behind shaping the brand's identity and elevating its online presence. My versatility in design tools and marketing platforms has been pivotal in executing impactful B2B digital marketing initiatives, emphasising brand awareness, lead generation, and nurturing.Key Attributes:Design-Led Branding:Crafted a compelling visual narrative, going beyond traditional marketing, to establish a distinctive and memorable brand identity in the competitive B2B landscape.Versatile Design Skill Set:Translated concepts into visually compelling designs for various mediums, fostering a cohesive brand image for both 7DOTS and clients.Leveraged FIGMA for collaborative design processes and efficient prototyping.Utilised Adobe Illustrator for vector-based graphic design and logo creation.Employed Adobe Photoshop for impactful image editing and visual content creation.Executed captivating animations using Adobe After Effects to enhance brand storytelling.Proactive Design Engagement:Took a hands-on approach to content creation, with a particular emphasis on visually captivating elements across marketing channels.Specialised in creating visually engaging content for social media platforms, fostering active audience engagement.This blend of design and marketing acumen enables me to offer holistic solutions that resonate visually and strategically. I position brands with a distinctive and aesthetically appealing digital footprint, seamlessly blending the creative endeavors for both the 7DOTS brand and valued clients.

London, England, United Kingdom

As a Marketing Executive, I bring a diverse skill set to the table, including proficiency in integrated marketing campaigns, account-based marketing (ABM), marketing automation platforms, CRM systems, social media management, website analytics, and SEO analytics. My proactive and hands-on approach, coupled with excellent organizational and project management skills, ensures the smooth operation of 7DOTS' marketing efforts.Key Qualifications and Attributes:B2B Marketing Expertise: My knowledge extends to various aspects of B2B digital marketing, with a focus on brand awareness, lead generation, and nurturing.Multifaceted Skill Set: I possess a strong working knowledge of running integrated marketing campaigns, employing awareness and lead generation tactics, and leveraging marketing automation platforms and CRMs. My expertise also includes social media management and proficiency in website and SEO analytics.Proactive and Hands-On: I take a proactive approach to marketing, actively involved in creating and disseminating content across our marketing channels, with a particular emphasis on social media.Organizational Excellence: My highly organized nature enables me to adeptly manage multiple activities, ensuring the efficient execution of 7DOTS' marketing initiatives.

I am responsible for developing and implementing a robust social media strategy to elevate the company's online presence. This role involves crafting engaging and dynamic content for platforms such as Instagram, Facebook, and TikTok, while also overseeing the strategic planning, organisation, scheduling, and analysis of social media efforts to enhance brand engagement.Key Roles: Content Creation: Produced high-quality video, graphic, and text-based content tailored to resonate with target audiences, maintaining a cohesive brand identity across platforms. I adapt content to stay relevant with evolving social media trends.Content Strategy: Collaborate closely with the marketing team to define content objectives and strategies, ensuring alignment with the company's broader goals. Create and manage content calendars for consistent posting schedules, tailored to specific audiences on each platform.Scheduling and Management: Utilise social media management tools to automate content posting, while actively engaging with the online community by responding to comments, messages, and mentions in a timely manner. Schedule content for optimal posting times to maximize reach and engagement.Analytics and Insights: Regularly analyse social media metrics and performance data to gauge the effectiveness of content strategies. Identify trends and patterns in engagement, reach, and conversion rates, using insights to refine strategies and make data-driven recommendations for improvements.My keen eye for strategy and data-driven decision-making has consistently optimised content, resulting in remarkable achievements, such as Instagram videos with over 27.5k views.

As the driving force behind OSO's online presence, I'm dedicated to crafting a tailored marketing strategy and executing it effectively. Here's a snapshot of my role, including content creation and strategy:Marketing Strategy:A marketing strategy was tailored to OSO's audience, ensuring that each piece of content serves a purpose in achieving their goals.Weekly analytics are an integral part of my strategy, helping us track the performance of content and make data-driven decisions.I handle posting and scheduling to maintain an active and consistent online presence across platforms.Community engagement is a top priority, with 4 hours dedicated each month to actively interact with their audience and respond to their comments, messages, and mentions.Together, this comprehensive approach ensures that OSO's digital presence not only resonates with their audience but also aligns with their broader marketing objectives, fostering growth and engagement in the online sphere.

London, England, United Kingdom

Personal branding of senior Stint stakeholders | Includes building a strong personal relationship, identifying and building relationships with target audiences and actively taking part in conversations with the hospitality community.Content creation | Ideating and creating tailored content of different asset types.Planning and scheduling | Building and executing robust processes for creation and review of content, tailored to each stakeholder.Reporting and analytics | Using engagement metrics to inform future actions.

London, England, United Kingdom

Worked across all areas of marketing from helping to organize events (everything from rooftop hackathons to supporting large trade conferences), to digital marketing campaigns, operations and producing engaging content.

London, United Kingdom

Completed a rebrand of Balloon One, implementing use of my new visual and messaging brand manual at every touchpoint.Presented masterclasses to all employees, created company- wide Office templates and designed a WordPress website from scratch.Organised and planned events and exhibitions such as for IMHX, the UK’s largest intralogistics event.Managed social media platforms, including LinkedIn, creating and planning content and researching/writing blog posts, newsletters and website content.

My tasks comprised of design, including web and logo design, social media management and copywriting adhering to a client’s brief.Communicated directly with clients, so I can understand their vision and ensure the outcome exceeds expectations.

Responsible for welcoming guests, serving food and drink, handling money and ensuring smooth running of the restaurant. Regularly won the competition for most sales in a week and particularly enjoy the social aspect of working in a high-end restaurant.

Working collaboratively with five other Fine Art students, we curated and promoted an interactive exhibition in the gallery for schools and children, to inspire them about Leonardo da Vinci’s 500th birthday.

Fine Art With History Of Art Ba, Fine Art

Modules in the Art Market, Medieval Postcolonialism and Borromini. Year in Industry: Marketing placement Yoga Society Promotional Secretary

Education record

AAB in English Literature, History and Art Extended Project Qualification on Women in Art

Education record

5 A*'s including IGCSE English Literature, Art and Graphics 4 A's including IGCSE Maths, History and French