Sofia Ouarti Email & Phone Number

Experienced and hands-on professional with a demonstrated history of developing and implementing successful marketing and admissions strategies. Proven track record of formulating and executing comprehensive marketing plans, increasing revenue, and boosting brand awareness. Demonstrated expertise in increasing student enrolments, improving admissions processes, and enhancing customer experience. Skilled in CRM and MIS systems, data analysis, and building strong relationships with stakeholders. Excellent communication and interpersonal abilities. Strong leadership abilities with a track record of building and managing high-performing teams. Committed to achieving and exceeding regional enrolment targets and fostering a sense of unity within educational networks.

Listed skills include Service Client, Administration, and Logistique.

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  Regional Admissions Manager - Middle East

  International Schools Partnership - Middle East

  Jun 2022 - Present - Dubaï, Émirats Arabes Unis

  Recruitment activities development and execution to hit enrolment targetsStudent retention strategy development and implementationEvent planning and managementBrand awareness External relationships managementCustomer journey mapping and improvementCustomer service training Reporting- Developed and implemented programs and marketing campaigns, resulting in increased student enrollment and capacity utilization.- Ensured accurate information and best practices in admissions documents and marketing materials to improve the admissions process and customer experience.- Contributed to the continuous development of CRM and MIS systems to improve data hygiene and customer satisfaction.- Collaborated with the marketing team to produce effective advertising and marketing campaigns that generated qualified leads and increased student enrollment.- Advised school staff on establishing strong relationships with parents through various communication channels, resulting in increased parent engagement and satisfaction.- Worked closely with schools and marketing to share student successes and progress with parents and the community, improving retention rates.- Developed effective parent workshop and engagement event programs, improving parent satisfaction and involvement.- Supported school leaders in participation in relevant national and regional conferences, events, and competitions, raising the profile of the school, students, and faculty.- Tracked and reported admissions pipeline on Hubspot and analyzed conversion at all stages of the process, improving recruitment efficiency.- Presented relevant and appropriate reports and KPI data to ISP Middle East and ISP Central, providing visibility into recruitment performance.