Sofia Zab Email & Phone Number

Dubai, AE

Lagos, NG

We're reaching 30 million users and 1.1 million mobile money agents and merchants as of Oct 2023.

Lagos, NG

Lagos, NG

Helping to establish the company, contributing to overall company strategy and launch.Leading marketing strategy and operations globally - including brand, PR, growth.

San Francisco, CA, US

A global community of tech angels investing in an exclusive portfolio of early-stage emerging market funds and startups.

San Francisco, California, US

Put into place a world-class, best practice marketing operation from scratch as the first marketing hire and leader of the function. Greatest reward was being able to help take a very early stage company to strong and consistent growth with country-wide brand recognition, culminating in a successful Series B raise.Grew the customer base from 10k to over 1.

We help people living in the world's slums gain acccess to affordable food through the simple medium of sms. Sokotext is currently operating in Nairobi, Kenya (where we have reached break-even in 2015) and Colombia under the name Agruppa. Over $100k in grant funding raised to date.* Finalist of the Hult Prize, a $1m competition supported by Bill Clinton*.

London, GB

YPlan empowers you to Live Your City by helping you find the best events to go to on web & mobile. Installed on 30% of London's iPhones & winner of numerous awards including Europe's Fastest Growing Tech Startup (TheNextWeb 2015) & Hottest Global Startup Of The Year (Forbes, 2013)* Worked with marketing & cross-functional West End Theatre teams to meet &.

Ikeja, Lagos, NG

* Led marketing strategy and execution in Kenya, reporting to the CEO* Company revenue increased 10x in 12 months, reached #1 most visited website in Kenya on Alexa.com* Oversaw €1m+ annual budget* Managed 9 direct reports & coordinated central HQ channel owners & media agencies* Built brand's integrated marketing presence across online & offline channels.

Ikeja, Lagos, NG

Jumia is Africa's biggest eCommerce retailer.* Building department and team from scratch* Growing Marketplace from 0.4% of company's monthly revenue to 17% of revenue and 30% of profit contribution within 2 months* Onboarding and managing the accounts of 120 sellers, while balancing ambitious commercial and operational KPIs* Coordinating the sourcing and.

London, GB

Driftrock is a Forward Partners portfolio company. We help brands get more customers for cheaper with powerful social media advertising tools.- Product strategy, specification and prioritisation of new functionality, customer development- Brand and direct response marketing through owned (social media, blog) and paid online channels (Facebook, Twitter &.

London, London, GB

We help companies understand consumer opinion and boost their business through mobile phone surveys. We have large panels in 33 markets. Ansr.io is part of On Device Research and is a Passion Capital portfolio company.

Social performance management is the processes and tools that an organization use to translate social goals into practice.

London, GB

The LSE Innovation Co-Creation Lab is a partnership between leading academics, NGOs, social entrepreneurs and companies seeking to reduce poverty and promote basic human freedoms through successful business model innovation.- Conducting research on frameworks to assess social impact in terms of outcomes and not just outputs. - Focus on poverty alleviation.

Arlington, Virginia, US

Ashoka is a global organization that identifies and invests in leading social entrepreneurs.- Supporting visiting international Fellows with market research, sector reports, logistics- Building links between Ashoka and UK universities- Organising and attending events

Ein Hamifratz, Israel, IL

Green City aims to turn waste liabilities into energy assets by replacing chemicals used in the production of biodiesel with ultra-efficient enzymes, using proprietary processor technology.- Shaping strategy, leading and conducting market research, coordinating presence at industry events and setting up individual and B2B meetings- Liaising with leads.

- designing a new agricultural loan product with few precedents in the country based on interviews with over 200 current and potential clients from three areas of the country and extensive desk research- initiating new relationships with potential partners

- Completed 3 internships in the Home News section, the longest of which lasted 3 weeks.- Conducted background research, interviews on the phone and in person and drafted articles with 2-3 bylines attributed to me during each stint

- Conducted a research project on the organisation with an emphasis on social business- Worked at headquarters and conducted fieldwork in villages, including interviews with senior management and clients- Attended 10 day conference with Grameen partners and Muhammad Yunus

Bsc, International Relations

Chinese Language

A-Levels