Sofía Álvarez Email & Phone Number

Mexico

Área Metropolitana De Ciudad De México

- Creative Direction of digital strategies and content.- Coordination of 360 campaigns for Victoria’s Secret.- Coordination of projects with talent at international events.- Strategic Creativity for content strategies for both social media and influencer marketing.- Strategic Creativity for 360 campaigns involving product launches, e-commerce, in-store experiences, and brand events for Victoria’s Secret.- Budget Management.

México

Advocacy Management for Maybelline New York & L'Oréal Paris brands portfolio. - Influencer and Celebrity Marketing Campaigns Management.- Meta Ad production and talent coordination.- Event and Brand Experience PR.- PR Coverage Coordination for events sponsored by L'Oréal Paris such as the Cannes Festival.

Influencer Marketing Campaign Management for different consumer and entertainment brands such as:- Nestlé (Nescafé/ Dolce Gusto/ Nan) - Mercado Libre- Netflix- GoPro

- Social Media Management for Sanofi, UPS and Kellog’s. - Influencer Marketing for Sony and Gillette.

- New business sales.- Strategic development of sales relationships.- Digital strategies creative.- Social media strategies management.- Multi-project coordination.- Event production.

Ciudad De México Y Alrededores, México

- Showroom management.- Media monitoring.- Offline and online media reports.- Press releases creative copywriter.- Branded media features copywriter.- Media relationships.- Event production.- Media experience creative.

- Venue coordination and production.- Production planning.- Operations coordination.