Brand Communication Design Solutions

Revamped the Lahore office with young talent, converting the winning pitches into great communication across all platforms.

Developed design solutions for Web/Mobile interfaces, used in various government initiatives focusing public sector in Health, Law & Order, Education and Incubation.

Online Design Support Services

Led the design team and working closely with the ECD for Coca-Cola Export Corporation Pakistan, managing still shoots as well as digital medium during various IMCs and Chartered Programs by producing designed contents for Print, Outdoor, Web and TV.Designed and executed the launch of Coke Studio Season 1,2 and 3.Won the first award for Coke Pakistan for Sprite Solid to Liquid Reapplication for Print/TV/Outdoor and On-ground activation.Successful launch of Coke n Meal with Tv/Print/Outdoor and On-ground activation.Coke Brrr 1 and 2.Worked on Sprite, Fanta, Minute Maid and Kinley.

For the 2007 tourism and soft image campaign of the Government of Pakistan, established a design/creative team in brand new office of JWT in Islamabad.

Designed Print/Packaging and Campaigns for Pepsi, Levis, Dockers, Hang Ten, Good Day Juices, LUMS and Haleeb before given assignment of establishing JWT Islamabad team.

Worked as a Designer on brands: TetraPak, CyberNet, Paktel, Mitchells, WOL, PEwith additional role to look after the Design Studio, managing all the resources and retouching unit.

Joined as a designer in the first advertising agency in times when Coke and Nestle were in the lime light of advertisement introducing new brands and learned a great deal while working on Print, Collateral and Campaigns for Coke, Nestle, Tetra Pak and many other brands.