Solange Messier 💯 Email & Phone Number

Positioning & messagingMarketing strategyPaid mediaEmail marketingContent marketingWebsite & SEOCampaignsSocial mediaEventsMarketing opsSales enablement

Campaigns/webinar strategy & managementPaid media strategy & managementEmail marketing strategy & managementSales & marketing alignment RevOps alignmentConversion rate optimization Lead generation, demand generationPeople management Marketing budget

Saskatoon, Saskatchewan, Canada

Responsibilities:Create and optimize content marketing strategies-Manage the tactical execution of the content strategy-Manage freelance program-Manage the editorial process-Manage SEO and reporting-Manage PPC brand awareness LinkedIn ads and lead gen ads -Manage content and demand alignment -Build demand creation strategy and transition from lead generation to demand generation-Optimize email marketing strategy-Build content processes to create a content engine and scale production & distribution -Optimize existing content to drive more traffic and conversions

Director of digital marketing with a focus on writing, editing, SEO, content strategy, and project management.

Aurora

PublisherNon-fiction editorPR and media relations AcquisitionsBook developmentMarketingPublicitySubstantive editingCopy editingProofreading

Aurora, Ontario, Canada

As the director of digital marketing, I managed BNA Smart Payment’s online presence while promoting its (awesome) brand and reputation. Day to day, I strategized, managed, and executed large and small marketing projects from conception to execution and worked with the sales team to connect effectively with prospects. BNA gives its customers the payment options they really want and improves the customer experience with the right payment processing solutions.

Toronto

Director of content with a focus on writing, editing, content strategy, and project management.Responsibilities:-Wrote and edited blog posts and a variety of other content assets, including website copy, ebooks, whitepapers, and social posts-Trained and managed editors and writers-Managed content projects from end to end

Toronto, Canada Area

Content marketing specialist with a focus on writing, editing, content strategy, and project management.Responsibilities-Wrote and edited content assets, including blogs, pillar pages, case studies, whitepapers, website copy, and more for clients in a variety of industries-Managed a team of freelancers-Managed editorial calendars for multiple clients-Managed content projects from end to end-Collaborated with design, development, social media, and key stakeholders-Developed editorial direction-Client communications-Content strategy-AnalyticsGoals-Increased brand awareness-Engaged prospects and customers-Generated leads -Nurtured leads through the funnel-Positioned clients as thought leaders in their industries

Toronto

Edited over 10,000 blogs, as well as other content assets, website copy, and moreTrained/managed editors and writersManaged editorial calendarsManaged content projects from end to endCollaborated with design, development, social media, and clients on digital marketing projects

Toronto, Canada Area

Wrote SEO-optimized content for clients in a variety of industries

Responsibilities:-Substantive editing-Copy editing-Proofreading-Indexing-Coordinating design-Coordinating award submissions-Coordinating manuscript submissions-Book and series development-French to English translation

Certificate, Publishing

Bachelor Of Arts (B.A.), Psychology

Nonprofit And Voluntary Sector Management Certificate