Son Tran is a highly motivated and results-oriented individual with a solid foundation in business principles. His academic background is in International Business, which enables him to excel in analytical and problem-solving roles. Furthermore, his experience in leadership, project management, and strategic planning showcases his ability to lead teams, delegate tasks effectively, and drive organizational success. Last but not least, his passion for scientific research drives his aspiration to contribute to the advancement of knowledge in the field of Strategic Business Management.
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Talent IncubateeYdli (Young Digital Leader Incubator) Jun 2024 - Nov 2024 -
Ux Researcher InternViettel Digital Jul 2024 - Sep 2024Quận Cầu Giấy, Hanoi, Vietnam- Create a digital product management framework for reference to manage and monitor the Viettel Money App, especially focusing on the post-launch stage in the product development lifecycle/process to ensure the customer experience journey is seamless.- Do desk research on a user experience research process to understand user behaviors, needs, and pain points and evaluate the competitive landscape using SWOT analysis.- Propose user research methodology based on the context of product use to select the right approach.- Get familiar with the most common frameworks regarding product development & customers such as the Kano model, Customer journey map, Design Thinking, Customer mental model & Digital product development. -
Student ResearcherForeign Trade University Nov 2022 - Sep 2024- Research Vietnamese youth’s building personal branding to career aspiration by analyzing the internal and external factors with a sample size of more than 300 students from different universities and provinces.- With the advantages of good communication skills, online and paper surveys were used to collect respondent’s information. - Be in charge of writing Literature Review, Implications, and Data interpretation.- By using the Smart-Pls tool to analyze and process data, key findings and insights were found.- Problem solving and writing reports skills are leveraged to present in front of the Review Board including the experts and academic researchers. -
Research Study AssistantInternational School, Vietnam National University, Hanoi / Khoa Quốc Tế - Đhqghn Aug 2023 - Jul 2024- Research Vietnamese SMEs’ commitment to digital transformation across various industries with a sample size of approximately 100 enterprises using two theories: resource-based view and institutional theory.- Do generative research to look for problems, and then brainstorm to bridge the gap by using the convenience sampling approach.- Conduct direct interviews with respondents who are mostly from C-level ( CEO, Founder..) by taking part in industrial fairs organized in Hanoi. - Work as a data analyst to gather respondents’ information and process data to get key findings and insights by using professional tools such as SPSS, AMOS, and Smart-PLS.- Write research reports to inform the supervisor regarding research results and work as a leader by assigning tasks and monitoring the work status.
Son-Lam Tran Education Details
Frequently Asked Questions about Son-Lam Tran
What is Son-Lam Tran's role at the current company?
Son-Lam Tran's current role is A boy loves Research & Management.
What schools did Son-Lam Tran attend?
Son-Lam Tran attended International School, Vietnam National University, Hanoi / Khoa Quốc Tế - Đhqghn.
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Son-Lam Tran
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