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- Search engine marketing (SEM) with 4 year experience.- Provide the plan and account optimization strategy for clients.- Work with team to constantly innovate search product for clients.- Helping clients to target the right audience to drive qualified traffic to their website as well as increasing their online ROI with the following Search Engine Marketing (SEM) strategies, PPC & Social Media.- Especially good at SEM Baidu, 360, Google, Soso, Sogou; Web analytics GA and Omniture.- Served for GE, Club Med, NIKE, China Southern, Air China, Forex.com, Baixing Website, Dinodirect.com, etc. - Be quite familiar with business mode of E-Commerce.
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Ecommerce上海宝尊电子商务有限公司Shanghai, China -
Ecommerce上海宝尊电子商务有限公司 Apr 2017 - Present上海静安 -
E-Commerce ManagerCarat Jan 2016 - Feb 2017Shanghai City, China -
Performance Innovation SupervisorCarat Jun 2013 - Dec 2015Shanghai City, China
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Sem SupervisorMindshare Jul 2012 - May 2013Shanghai,China*Served Project: NIKE (Nike running, Nike women, Nike Branding, Nike basketball, Nike golf)*Main Job: - Advertising on Baidu, Google, Soso, Sogou and social media. - SEM planning & budget allocation. - Account structure building up, keywords and ads preparation. - Add monitoring code. - Analyze data and optimize keywords. -
Sma，Search Marketing AnalystAdsage Jan 2011 - Jul 2012Chian, Shanghai(adSage is a professional SEM firm in China, managing campaigns for over 200 advertisers on Baidu, Google, Soso, Sogou, Bing, Facebook etc.)*Served Project: Transportation industry: China Southern, Air ChinaFinance Industry: pingan.comInformation technology industry: Baixing WebsiteE-commerce: 时尚起义, Dinodirect, ect.Education Industry: iMandarin, EF - Main Job: - Domestic: advertising on Baidu, Google, Soso, Sogou and social media. - Overseas: advertising on Google, Bing, Facebook and Yahoo display ads. - Pre-sale advertising strategy consultation. - SEM planning & budget allocation. - Account structure building up, keywords and ads preparation. - Add monitoring code & GA code. - Analyze data and optimize keywords. - Ads & landing page A/B test, optimize ads and landing page. - Pride daily, monthly, yearly data analytic report to clients. -
SemDinodirect Feb 2009 - Dec 2010ChinaDinodirect.com a foreign trade e-commerce company*Served Project: Dinodirect.com*Main Job: - Explore and research new advertising channels. - An investigation of the product market analysis, competitor analysis, and product promotion. - Advertising on Google, Bing, Yahoo, Ask, Facebook, Amazon. - Account structure building up, keywords and ads preparation. - Add monitoring code & GA code. - Analyze data and optimize keywords. - Ads & landing page A/B test, optimize ads and landing page. - Assist SEO department to select keywords.
Sophie Wang Skills
Sophie Wang Education Details
Frequently Asked Questions about Sophie Wang
What company does Sophie Wang work for?
Sophie Wang works for 上海宝尊电子商务有限公司
What is Sophie Wang's role at the current company?
Sophie Wang's current role is ecommerce.
What is Sophie Wang's email address?
Sophie Wang's email address is so****@****rat.com
What schools did Sophie Wang attend?
Sophie Wang attended Sichuan International Studies University.
What skills is Sophie Wang known for?
Sophie Wang has skills like Sem, Ppc, Web Analytics, Online Advertising, Google Adwords Professional, Google Adwords, Facebook Marketing, Social Marketing, E Commerce.
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2126.com, fairmont.com -
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Sophie Wang
Shanghai, China
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