A highly adaptable and collaborative self-starter who has a proven track record in building, retaining, and owning client relationships. Motivated by a fast-paced, dynamic environment, the data-driven field is where I choose to be. Inspired by the race in technology – my career has traveled from managing timeless traditional media campaigns to developing whirlwind digital and social campaigns, driven by machine learning and artificial intelligence.• High EQ with the ability to influence others, develop relationships, and handle conflict effectively• 22 years of advertising, marketing, business administration experience from print to digital• Driven by data and analytically focused, I have the ability to investigate complex issues, make decisions and develop solutions ACCOMPLISHMENTS• Retained a $3 million account for Y&R whilst WPP restructured (VML&Y&R) negotiating contracts and conflict resolutions • Managed high-profile clients (Merrill Lynch) during the merge of two digital agencies for WPP, ensuring integration and Direct Marketing deliverables for both digital and print. Transitioning the above-the-line agency to adapt to lead with a digital-first strategic approach• Directed and rolled out multiple campaigns whilst increasing revenue by obtaining new business• Transitioned clients from tactical ad hoc production to becoming a strategic partner pulling in additional revenue by way of a retainer fee• Retained clients, whilst facing competitive and threatening business competition• Identified bottlenecks in time and resource management. Initiated new workflow processes to optimize output and refine the approval process.