Sridhar Rao Email & Phone Number

Navi Mumbai, Maharashtra, India

Bengaluru, Karnataka, India

* Developing and executing comprehensive pricing plans for clients including ANZ & MYSG, Dell.com, and the India market.* Collaborating with the Merchandiser to maintain the India Channel price plan, ensuring alignment with business objectives.* Playing a key role in URM planning, demonstrating an understanding of business dynamics in the ROAP region.* Managing vendor funds effectively to optimize resources and enhance business performance.* Contributing to scaling Dell.com's business through strategic product mix planning.* Handling FHC transitions and determined optimal WAPP strategy for Dell.com and Retail.* Conducting weekly WAPP reviews with DGA and monthly competition price list analyses.* Providing the sales team with insightful information through in-depth ST/SO reports.* Managing end-to-end URM planning, prepared quarterly bridges, and presented plans to leadership for informed decision-making.* Managing rebate programs and budgeting for Tier 1 & 2 Partners, ensuring proper flow and implementation.* Recognizing for leadership in business planning and cycle plan implementation on CIA.* Delivering operational excellence in assortment planning and catalogue management.* Supporting market analysis using GfK and IDC reports, providing valuable demand signals to the factory team.

* Leading a team of 2 in collaboration with the Pricing Manager.* Guiding the team to achieve pricing objectives and strategic goals.* Managing ISG portfolio pricing for India's commercial business.* Serving as the pricing SPOC for South, West, BFSI, and Storage.* Handling a business portfolio worth $30 million per quarter.* Acting as the SPOC for multi-million dollar, complex solution pricing opportunities.* Providing financial advice and strategic input for intricate pricing solutions.* Conducting quarterly team load analysis to optimize resources and efficiency.* Generating ad-hoc reports for insightful decision-making.

As a Pricing Support Specialist, I managed pricing operations in India, handled 300 global accounts, and supported major bids in India, Japan, and Australia. I collaborated with sales and project teams to streamline pricing approvals, monitored currency fluctuations, and contributed to Intel STF reporting. I also created monthly load balancing reports to enhance operational efficiency.

As Commercial Pricing Specialist for CSES and Global accounts, I managed Rate Contracts, Price Books, and Promo Pricing, collaborating with BUs and finance leadership on large deals. I worked closely with the India Leadership team to establish pricing approval matrices, monitored Rate Contracts, and supported sales in Tender and Reverse Auctions. Additionally, I collaborated with Marketing to optimize product positioning for profitability, handled MIS reporting, and ensured smooth business operations through cross-functional teamwork.

Master Of Business Administration (M.B.A.), Finance And Financial Management Services

Bachelor Of Commerce