Stephen Root

Stephen Root Email and Phone Number

Marketing Leader | Brand & Business Builder @ Freshworks
340 S, Lemon Ave #3891,, Walnut, California 91789, US
Stephen Root's Location
Mill Valley, California, United States, United States
Stephen Root's Contact Details
About Stephen Root

A global marketer with a passion for connecting with consumers and customers and building great brands. Extensive experience in both B2C and B2B companies with strengths in brand and communications strategy, customer acquisition and retention, and strategic planning. Involved in three international assignments, most recently in Melbourne, Australia while having also lived and worked in Singapore and Zurich, Switzerland.

Stephen Root's Current Company Details
Freshworks

Freshworks

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Marketing Leader | Brand & Business Builder
340 S, Lemon Ave #3891,, Walnut, California 91789, US
Website:
freshworks.com
Employees:
1
Stephen Root Work Experience Details
  • Freshworks
    Global Head Of Brand And Integrated Campaigns
    Freshworks Feb 2024 - Present
    San Mateo, California, Us
    Direct Report to Chief Customer and Marketing Officer (CCMO): responsible for leading brand marketing, creative services, content/thought leadership and driving demand (both new business and expansion) through integrated campaigns, for Freshworks the company brand as well as key product brands Freshservice and Freshdesk.
  • Atlassian
    Head Of Atlassian Integrated Brand And Communications
    Atlassian Dec 2022 - Dec 2023
    Sydney, Nsw, Au
    Direct Report to CMO: responsible for leading all aspects of marketing and communicating the Atlassian brand with goal of transitioning Atlassian from a product-centric narrative to a platform and solutions narrative and increasing brand awareness, understanding, product association and purchase consideration
  • Intuit
    Vice President - Intuit Brand Marketing
    Intuit Sep 2019 - Dec 2022
    Mountain View, California, Us
    Direct report to CMO: responsible for leading all aspects of marketing the Intuit brand, charged with developing the strategy and go-to-market plans as well as portfolio strategy for the Intuit brand and its "cornerstone brands" - delivering key outcome metrics including brand reputation, awareness, familiarity and purchase consideration
  • Visa
    Vice President, Global Client And Digital Products Marketing
    Visa 2015 - Sep 2019
    Foster City, California, Us
    Direct report to the Chief Brand, Sponsorship and Innovation Marketing Officer: responsible for global marketing strategy and execution of Visa's digital products such as Contactless and Visa Direct while building relationships with merchant and financial institution clients to build best-in-class co-marketing plans
  • Visa
    Anz Head Of Cards And Personal Loans Marketing - Australia
    Visa 2012 - 2015
    Foster City, California, Us
    Long-term secondment with ANZ Bank (though still officially employed by Visa) as direct report to Head of Australia Retail Marketing, responsible for delivering marketing strategy and execution for the Australian Cards, Payments and Unsecured Loans business – including Consumer Credit, Debit, and Prepaid cards and Personal Loans - with primary goal of optimizing investment for consumer acquisition, product portfolio optimization and market share and revenue growth
  • Visa
    Vice President, Marketing Strategy, Planning And Insights - Asia Pacific & Cemea
    Visa 2010 - 2012
    Foster City, California, Us
    Direct report to the Head of Marketing for Asia Pacific, Central Europe, Middle East and Africa - accountable for strategic planning, product marketing strategy, market insights, financial reporting and overall marketing compliance
  • Visa
    Head Of Global Marketing Planning And Insights
    Visa 2008 - 2010
    Foster City, California, Us
    Direct report to Head of Global Marketing, responsible for global strategic marketing planning and brand, advertising and sponsorship research
  • Visa
    Senior Business Leader, Global Brand Strategy And Analytics
    Visa 2007 - 2008
    Foster City, California, Us
  • Visa
    Senior Director, U.S. Brand Management
    Visa 2006 - 2007
    Foster City, California, Us
  • Visa
    Director, Us Brand Management
    Visa Aug 2005 - 2006
    Foster City, California, Us
  • Sterling Brand Strategy
    Senior Vice President Of Brand Strategy
    Sterling Brand Strategy Mar 2004 - Aug 2005
    New York, New York, Us
    Led brand strategy and consumer insight research and consulting projects for leading U.S. and international consumer brands
  • Prophet Brand Strategy
    Engagement Manager
    Prophet Brand Strategy Jan 1998 - Mar 2004
    San Francisco, California, Us
    Promoted three times over six year period - provided comprehensive brand identity and marketing strategy consulting for companies that ranged from start-up ventures to established, international brands
  • Hambrecht & Quist Investment Bank (Acquired By Jp Morgan Chase)
    Associate Analyst - Equity Research
    Hambrecht & Quist Investment Bank (Acquired By Jp Morgan Chase) Jun 1996 - Jan 1998
    Us
    Responsible for co-authoring industry and company specific research reports, financial modeling, and statistical analysis for key, public software and database management companies
  • Oracle
    Account Executive
    Oracle 1995 - 1996
    Austin, Texas, Us
    Managed product sales including database software, tools, applications, and Oracle educational training with annual sales quota of $2.5M
  • Xerox
    Account Executive
    Xerox 1993 - 1995
    Norwalk, Connecticut, Us
    Responsible for sales of Xerox business products to major accounts in the metropolitan DC area, earning membership in Par Club, recognition for achieving 128% of annual budget

Stephen Root Skills

Strategy Marketing Strategy Analytics Leadership Customer Insight Management Strategic Planning Marketing Product Marketing Strategic Partnerships Brand Management Business Strategy Segmentation Cross Functional Team Leadership Competitive Analysis Customer Acquisition Brand Stewardship Consumer Insights

Stephen Root Education Details

  • Harvard University
    Harvard University
    Economics

Frequently Asked Questions about Stephen Root

What company does Stephen Root work for?

Stephen Root works for Freshworks

What is Stephen Root's role at the current company?

Stephen Root's current role is Marketing Leader | Brand & Business Builder.

What is Stephen Root's email address?

Stephen Root's email address is st****@****uit.com

What is Stephen Root's direct phone number?

Stephen Root's direct phone number is +141593*****

What schools did Stephen Root attend?

Stephen Root attended Harvard University.

What skills is Stephen Root known for?

Stephen Root has skills like Strategy, Marketing Strategy, Analytics, Leadership, Customer Insight, Management, Strategic Planning, Marketing, Product Marketing, Strategic Partnerships, Brand Management, Business Strategy.

Who are Stephen Root's colleagues?

Stephen Root's colleagues are Namadipta Mohanty, Mihal Khan, Somnath Roy, Ph.d., Muhammad Zaky Alifian Saputra, Dasu Babu Velupudi, Ramesh Naidu, Deepak Kumar.

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