- Assisted in the design of 13 projects from lifestyle to digital products, collaborated with notable organisations such as the DesignSingapore Council, Changi Airport Group, Mandarin Oriental Hotel, and the Victoria & Albert Museum.- Coordinated concurrent projects, ensuring timelines were met and deliverables were of high quality.Some notable works and my roles:Project Management- Design Education Summit, designeducationsummit.sg | Feb – Nov 2023UIUX Design Lead- Hawker Colours, hawkercolours.com | May 2022 – June 2023- R for Repair, r-for-repair.com | March – November 2022Product Design- Mandarin Oriental Hotel Singapore Fan | https://www.mandarinoriental.com/en/singapore/marina-bay/signature-fan- Picnic Bench | One Holland Village- Memorial Stones | Youth With A Mission (YWAM)

- Managed and provided guidance to 30 students’ work that culminated into exhibitions held at NUS Baba House and Changi Terminal 2.- Designed a segment of a new university wide e-learning module on Design Thinking (DTK1234) that affects 1.2k students every year. Engaged in storyboarding, graphic design, illustration, animation, and video editing.

* Selected out of 40 students to develop design thesis project for commercialisation.www.thecolorprogram.comConcept Development (design for the Total User Experience)- Graphic Design and Illustrations- Curriculum Planning, Detailed Learning Objectives- Learning Materials (Teacher's and student's resources)- User testing (test hypothesis, A/B testing)Product Management- Sourcing materials with suppliers- Liaising with manufacturers for mass productionBranding & Marketing- Develop brand identity kit- Packaging- Digital Copywriting for website and social media platforms- Design marketing collaterals (photographs, videos, photoshop rendering)Business Development- Established a business partnership with a school for potentially 3-5 years- B2B business strategies

Ideated and 3D modelled a range of accessories to complement their emerging furniture line.

Concept Development- Helped worked on developing preliminary concepts to clinch the Hermès client project- Ideation for Shiseido’s pop-up store at Jewel ChangiProduct design- Explorations and rapid prototyping for an independent client project–OLIVIA LEE is a multidisciplinary studio grounded by an industrial design approach. The practice pivots from product to spatial design, research insights to ideation with the goal of creating unique experiences. The studio focuses on uncovering new rituals and behaviours, navigating the tension between tradition and the future, and bringing brands into unexplored territories through design and narrative.

Developing Marketing Collaterals- Tasked with photography and editing of product images to set up their online store for the retail branch, Independent Market.–A Craft Initiative is a creative syndicate and business developer with a keen interest in the Future (of craft/ design/ fabric/ sewing), independent labels and the conditions of consumption and production. Serving as a place of learning, the Studio–Workshop is a collective of hands and minds who actualise their ideas in prototypes, workshops, products and manufacturing, with a keen emphasis on social responsibility and integrity.

Responsible for cataloguing products and designing posters for product advertisements for their physical branch, ToTT store.