Conceptualize, plan and manage initiatives (in-store events, direct mail campaigns, Greeter programmes etc) aimed at channeling traffic into the storesTrain and manage a team of GreetersNegotiate with vendors and service providers to obtain project deliverables within budget Monitor and report on sales and changes in the local tourism industry Visual merchandising

Managed the Masters and Diploma programmes Coached Diploma students in the preparation of theses and marketing plans Promoted the programmes locally and throughout the region

Conducted an analysis of the status of E-Commerce in Barbados and published the findings Researched and compiled a report to CARICOM on the status of E-Commerce across the region