Stacy Shelp Email & Phone Number

Act as a visible leader in the company who oversees the company’s brand identity and directs the communication of ALL4’s services, products, and initiatives to meet our aggressive growth strategy. Duties include, but are not limited to, the following:• Develop a strategic marketing plan to meet corporate growth goals and objectives.• Perform data analysis using various programs to establish qualifying parameters for leads andevaluate the return on investment for ALL4’s external… Show more Act as a visible leader in the company who oversees the company’s brand identity and directs the communication of ALL4’s services, products, and initiatives to meet our aggressive growth strategy. Duties include, but are not limited to, the following:• Develop a strategic marketing plan to meet corporate growth goals and objectives.• Perform data analysis using various programs to establish qualifying parameters for leads andevaluate the return on investment for ALL4’s external events.• Plan, communicate, and coordinate the marketing of current and new products and services.• Identify and plan production of marketing and promotional materials and programs including, butnot limited to, print, electronic media, trade show, direct mail, and signage.• Work with the Chief Growth Officer and the Chief Technical Officer, as well as other businessleaders and business development professionals, to share content drivers, analyze success ofcurrent programs, identify marketing campaigns to increase awareness of services and brand, anddrive revenue growth.• Develop, implement, and maintain procedures that enhance the efficiency of the marketing team.• Strategize approach, goal setting, and budget distribution for conventions, conferences, and tradeshows; analyze post-event reports.• Collaborate with business units across the company to drive existing and new content throughvarious channels.• Maintain a consistent corporate brand throughout all marketing and promotional materials andproduct lines.• Hire, train, supervise, motivate, and develop marketing staff; manage schedules and workflow.• Perform other related duties as assigned by management. Show less

United States And Canada

Develop and implement NCASI's comprehensive communications strategy considering the organizations' various audiences (technical and non-technical, public, Member companies) incorporating the use of multiple channels including print, digital, social, and video.

Morrisville, Nc

Develop and execute integrated communications plans to promote the local United Way brand with the more than 300 existing corporate partners to improve donor and key influencer relationships, solicit new business relationships, and support nonprofit partners’ services and impact; Execute media outreach efforts including developing strategic communications plans, serving as the organizational spokesperson, author press releases, monitor the media, and respond to interview requests; Direct and… Show more Develop and execute integrated communications plans to promote the local United Way brand with the more than 300 existing corporate partners to improve donor and key influencer relationships, solicit new business relationships, and support nonprofit partners’ services and impact; Execute media outreach efforts including developing strategic communications plans, serving as the organizational spokesperson, author press releases, monitor the media, and respond to interview requests; Direct and guide processes for the creation of messaging and promotional materials and supportive training modules for field staff; Facilitate training to non-marketing professionals on how to effectively develop communications strategies, messaging, storytelling, and social media strategy and engagement; Develop and administer the website; Manage all social media accounts including YouTube, Instagram, Facebook, and Twitter; Explore new and innovative communications strategies to increase interaction and connection to the work of United Way and our partner agencies such as documentary films, virtual reality, and gaming; Oversee branding and interior design of new office space; Engage individual and corporate donors with volunteer and educational opportunities Show less

Hillsborough, Nc

Manage all marketing and communications efforts for the Orange County Health Department including: creating comprehensive communications plans for the health department and Board of Health; serving as Public Information Officer and spokesperson, engaging the media on educational and controversial issues; participating as an active member of the Leadership Team; providing professional development and technical assistance to health department staff; developing multi-media educational and… Show more Manage all marketing and communications efforts for the Orange County Health Department including: creating comprehensive communications plans for the health department and Board of Health; serving as Public Information Officer and spokesperson, engaging the media on educational and controversial issues; participating as an active member of the Leadership Team; providing professional development and technical assistance to health department staff; developing multi-media educational and promotional materials including newsletters, brochures and video; creating and updating web content; administering social media channels including Facebook, Twitter and YouTube; managing rebranding of the health department; participating on multiple county-wide committees as both a representative of the health department and as a Communications professional; facilitating public information preparation and response in the case of an public emergency event or outbreak Show less

Raleigh, Nc

Managed a $1.5 million statewide comprehensive communications campaign including formative research, vendor relations, implementation and evaluation resulting in 40.6 million media impressions and more than 65,000 people engaged with the campaign in its first year; developed and presented a multi-part, online training series on Communications Planning and Strategies for obesity prevention with follow-up technical assistance for CDC funded state obesity prevention programs; wrote a comprehensive… Show more Managed a $1.5 million statewide comprehensive communications campaign including formative research, vendor relations, implementation and evaluation resulting in 40.6 million media impressions and more than 65,000 people engaged with the campaign in its first year; developed and presented a multi-part, online training series on Communications Planning and Strategies for obesity prevention with follow-up technical assistance for CDC funded state obesity prevention programs; wrote a comprehensive communications plan, identified target audience(s), developed key messages, identified channels for message distribution, wrote copy, assessed impact, monitored campaign progress and reported back to stakeholders; held desk-side briefings with journalists in NC’s major media markets to extend reach of our message; built a network of partnerships by presenting at conferences, meetings, reaching out to existing coalitions and participating on work groups; developed tools, resources and templates for local citizens and communities to be able to advocate for policy andenvironmental change in their community; contributed to Eat Smart, Move More NC efforts as an active member of the state communications team; coordinated six red carpet video premeier and town hall style events across the state of NC; developed ‘How-to’ guides for developing and implementing community-wide campaigns and communications plans; worked with research teams to create instruments including surveys, focus group guides and interview scripts; created a plan for and administer social media channels including Facebook, Twitter, Youtube and blogs; increased sustainability by developing funding proposals and building corporate relationships Show less

Raleigh, Nc

This was a short term, grant funded position. Developed multiple methodologies to collect data from a diverse cross section of residents in order to identify top priority recommendations for North Carolina's 10-year health strategic plan, Healthy People 2020. These tools were to identify key determinants of health and health disparities, environmental and cultural barriers to health, and individuals behaviors and perceptions of about health.Conducted a series on key informant… Show more This was a short term, grant funded position. Developed multiple methodologies to collect data from a diverse cross section of residents in order to identify top priority recommendations for North Carolina's 10-year health strategic plan, Healthy People 2020. These tools were to identify key determinants of health and health disparities, environmental and cultural barriers to health, and individuals behaviors and perceptions of about health.Conducted a series on key informant interviews totaling more than 950 completed interactions; compiled, analyzed and synthesized the data into a final report to inform state and national leaders to what the current state and perceptions of health are across the state; managed the statewide data collection to inform the development of the NC Healthy People 2020 report; provided technical assistance to local coordinators; worked with representatives of the five counties selected based on geographic region and high incidence of health disparities to gather data on the socioeconomic, cultural and environmental predictors of health; entered and analyzed data; wrote the data report and presented findings to the Centers for Disease Control and Prevention and state health officials; trained local coordinators in cultural sensitivity, interviewing techniques and social marketing. Show less

Durham, Nc

Managed communications efforts for network of 12 professional development centers worldwide; developed marketing materials to recruit educators into our training program; created a quarterly e-newsletter for distribution to 42,000 alumni; planed for and managed social media communities and other online organizational presence; developed and facilitated recruitment webinars; developed annual marketing plans; created logo use and styleguides for staff and the network of professional development… Show more Managed communications efforts for network of 12 professional development centers worldwide; developed marketing materials to recruit educators into our training program; created a quarterly e-newsletter for distribution to 42,000 alumni; planed for and managed social media communities and other online organizational presence; developed and facilitated recruitment webinars; developed annual marketing plans; created logo use and styleguides for staff and the network of professional development providers; identified target audiences and created materials to specifically address their benefits and barriers; staffed trade show events. Show less

Chapel Hill, Nc

Planned and managed meetings and conferences from 10 – 1,000+ attendees including strategic planning, budgeting, security, registration, materials development, and on-site management; coordinated speaking engagements and professional development training; managed the development and build-out of the company's website; managed work being done by graphic designers and editors; developed, wrote, and project managed catalogs of more than 200 products and services to reach a mailing list of 25,000… Show more Planned and managed meetings and conferences from 10 – 1,000+ attendees including strategic planning, budgeting, security, registration, materials development, and on-site management; coordinated speaking engagements and professional development training; managed the development and build-out of the company's website; managed work being done by graphic designers and editors; developed, wrote, and project managed catalogs of more than 200 products and services to reach a mailing list of 25,000 people quarterly; provided customer service and technical assistance to our clients; assisted in the development and implementation of marketing and public relations plans; Project managed for the company's book publishing arm including manuscript selection, liaison between author(s) and editor, layout supervision, coordination of printing, and media release; managed a nationally recognized public speaker/author including travel, itineraries, and logistics Show less

Raleigh, Nc

Organized and facilitated a statewide media advisory committee made up of public relations professionals, and representatives from television, radio, and print; arranged and conducted press conferences; planned and managed media at conferences and training events; facilitated trainings on media relations; created media advisories and press releases; coordinated website development; chaired statewide public health social marketing committee; served as the Social Marketing Coordinator in the… Show more Organized and facilitated a statewide media advisory committee made up of public relations professionals, and representatives from television, radio, and print; arranged and conducted press conferences; planned and managed media at conferences and training events; facilitated trainings on media relations; created media advisories and press releases; coordinated website development; chaired statewide public health social marketing committee; served as the Social Marketing Coordinator in the development of statewide public awareness/ social marketing campaigns; integrated diversity/sensitivity issues in communication; managed the design and implementation of market research; coordinated awareness events for the state legislature Show less

Fort Collins, Colorado, United States