Uncommon is focused on community building for different businesses through brand activations, project management and marketing strategy. We also have the ability to amplify our services further through using our network of influencers and content creators.With this business we can work with companies directly, freelance on events that need our help, and start our own IPs with strategic partners.

More Than An Agency is a concept creation shop which builds, connects and invests in attractive commercial opportunities that benefit from the collective of the football ecosystem.We do this to create both short and long term value for our partners in a way that molds together life during and after football.

Development & implementation of overall regional Porsche marketing events strategy to intensify brand enthusiasm and desirability across all markets.Strategic development & steering of all importers in Middle East, Africa, Levant & India by providing key guidelines & toolboxes to enable effective and efficient operations within the marketing events team

Develop brand strategy and brand plans for Nike in the GCC.Identify the relevant partners and moments to elevate the brand based on consumer insights and research.Led the brand's first guerilla marketing campaign in the region for brands biggest local campaign.Led all activations for the opening of Nike's largest single story store in the world in Dubai Mall.

Overall: Requires specialized depth and/or breadth of expertise. Interprets internal or external business issues and recommends best practices. Solves complex problems; takes a broad perspective to identify innovative solutions. Works independently, with guidance in only the most complex situations. Will lead functional teams or large, cross-functional projectsBusiness Expertise: Interprets internal/external business challenges and recommends best practices to improve products… Show more Overall: Requires specialized depth and/or breadth of expertise. Interprets internal or external business issues and recommends best practices. Solves complex problems; takes a broad perspective to identify innovative solutions. Works independently, with guidance in only the most complex situations. Will lead functional teams or large, cross-functional projectsBusiness Expertise: Interprets internal/external business challenges and recommends best practices to improve products, processes or services. Has developed depth and/or breadth of expertise in own disciplineDelivering Solutions: Leads others to solve complex problems; takes a broad perspective to identify innovative solutions. Anticipates customer needs; assesses requirements and identifies new solutionsImpact. Explains difficult concepts and influences others to adopt a different point of view. Makes decisions guided by policies in non-standard situations. Impacts the achievement of customer, operational, project or service objectivesResource Management: Manages projects or programs with moderate resource requirements, risk and/or complexity. Monitors and controls costs of own work and may manage budgets for moderate-sized projects or programsRole in Brand Protection/ Promotion: Performs work in support of brand plans; demonstrates link between daily work and company mission; participates in initiatives, projects or products with moderate visibility. Ensures actions protect company image and limits risks. Decisions and actions impacting company image require management approvals and are constrained by policies Show less

Job Purpose: To serve as Category voice and advocate for the internal SSS organization by providing directions and establishing/managing procedures that are in concert with the business goals and objectives of Nike’s CEE Category division. General: Serve as Category sales point person for multiple internal disciplines. Drive and monitor Category “Go To Market” process with Nike. Act as the gatekeeper for all Category information for Sun and Sand Sports.Sales Planning: Manage and… Show more Job Purpose: To serve as Category voice and advocate for the internal SSS organization by providing directions and establishing/managing procedures that are in concert with the business goals and objectives of Nike’s CEE Category division. General: Serve as Category sales point person for multiple internal disciplines. Drive and monitor Category “Go To Market” process with Nike. Act as the gatekeeper for all Category information for Sun and Sand Sports.Sales Planning: Manage and track Category sales planning and forecasting processes including scenario planning, seasonal growth accelerators/BU forecasting. Drive communication across the Category matrix regarding plans to create awareness and garner necessary support.Category product line management: Deliver expected GP, manage SKU performance and efficiency.Market Place Management: Manage consumer mapping, be responsible for product and consumer segmentation and differentiation in every territory, focusing on KSA.Strategic planning: Provide long term Category strategic plans Market visits: Be able to travel in GCC region, including KSASamples: Manage seasonal Category samples and lead the set-up of seasonal sell-in showrooms.Reporting: Provide detailed Category quarterly reviews. Create robust post sell-in Category reports.Sales Processes and Tools: Plan, direct and manage Category sales processes and sales tools including SSS e-catalogue, deadlines, Sales Meetings, Pre-lines, sell-in and calendars. Set direction, coordinate and drive Category sales tools strategy with Sun and Sand Sports and Nike teams to deliver consistent, impactful selling tools across the region. Manage and communicate seasonal drops and offer replacements. Show less

To achieve TS monthly, quarterly and annual sales targets– Coordinate all sales activities for team sports products with a focus to develop a strategy to support the existing business plan– Work closely with clubs/federations/schools to formulate purchase plans to achieve targets.– Respect agreed trade terms as per Club/Federation contract (discount, payments…)To ensure timely and sufficient order placement with material contractually agreed– Selects ranges for all… Show more To achieve TS monthly, quarterly and annual sales targets– Coordinate all sales activities for team sports products with a focus to develop a strategy to support the existing business plan– Work closely with clubs/federations/schools to formulate purchase plans to achieve targets.– Respect agreed trade terms as per Club/Federation contract (discount, payments…)To ensure timely and sufficient order placement with material contractually agreed– Selects ranges for all clubs / federations endorsed in close cooperation with Clubs and Football Category Manager by taking into consideration various parameters such as cost, lead-times, SMUs. – Work within product creation calendar to ensure orders are placed OTIF to meet with club/league launches timelines.– Work with CM to provide accurate on time TS forecast by monthTo propose above and below the line marketing activities for maximum leverage and support implementation and ensure on- and off-field visibility– Suggest ,analyze and support plans for new and existing Club/Federation deals.– Collaborate with the Marketing Dept. to develop Cub/Federation initiatives in order to meet key commercial goals.– Follows changes in the market, prepares a competitors’ study on K-markets. Show less

· Develop Marketing Overviews for US and Canada Company Stores, District Managers and Executive team· Partner with Developers to build business and ensure the branding and marketing promotions are consistent· Research regional opportunities to drive traffic and sales during key National initiatives and New Store openings for US and Canada Company Stores· Support the Marketing team with the coordination, logistics and execution of events – shipping handouts… Show more · Develop Marketing Overviews for US and Canada Company Stores, District Managers and Executive team· Partner with Developers to build business and ensure the branding and marketing promotions are consistent· Research regional opportunities to drive traffic and sales during key National initiatives and New Store openings for US and Canada Company Stores· Support the Marketing team with the coordination, logistics and execution of events – shipping handouts, signage, gift cards request, etc. Show less

Assisted the Director of Marketing in planning and executing traffic and conversion drivers, as well as sales training seminars, for both the retail and wholesale channels. - Coordinated several components of sales training seminars for major wholesale partners, including Macy’s, SAKS, and Bloomingdales.- Booked flights for attendees, arranged conference room venues, and booked hotel arrangements.- Organized in-store events for Diesel’s several New York City retail locations

- Created a project proposal for an upcoming event- Visited and helped with the current exhibitions that the company was executing

- Assisted the partners in researching cases- Started the recruiting process of hiring new employees including advertisements, reviewing resumes, and contacting potential employees