Digital Consultant
Current• Fosters and maintains relationships as a digital marketing liaison for 30-40 OEM specific accounts in the Central Atlantic region.• Utilize analytical tools and key insights to advise clients on marketing program performance• Partners closely with third party provider support teams to escalate advanced requests• Creates assets (banners, logos, coupons) in Adobe Photoshop and Illustrator to ensure websites are up to date with current information• Audit dealership websites by ensuring OEM guidelines are met• Experience consulting on best practices and recommendations based on OEM account guidelines, policies and procedures• Trains new hires on site migration and customer service processes