Over 20 years of advertising and marketing experience, leading and implementing strategic integrated marketing plans.Deep digital knowledge and experience driving go-to-market strategies for both B2B and B2C clients. A diverse range of client experience, with 20 years experience in health care, health and wellness, home health, provider, medical supplies and pharmaceutical; and more than 3 years experience in Property Development, 55+ Retirement Communities, and CCRCs. Specialties: Focus on strategic planning and development, client relationship management, branding and brand storytelling, the customer journey, audience insights, creative management and production, operations and process development, business development, team training and mentorship. In-depth knowledge of brand, digital, interactive, campaign planning and execution, campaign analysis [reporting], print, out-of-home, radio, media, social marketing, strategic internal and external communications, budget planning and oversite.