As a marketing, creative, and communications leader, I create and execute impactful marketing plans, branding strategies, and digital designs that showcase an organization's mission, vision, and values. As a senior design consultant, I provide creative direction and execute the production of all marketing assets with a focus on high-level graphic design, brand development, and content creation, while collaborating with the marketing and communications team to produce engaging and effective campaigns which include design suites and marketing pieces that reach and inspire target audiences. I also leverage my expertise in paid media, social media, advertising and PR relations, SEO, SEM, analytics, and reporting to optimize the performance and ROI of campaigns.In addition, I am the owner of Silhouette, a design and branding firm that creates beautiful brands, digital designs, and thoughtfully curated content that embodies a client's vision and services. I have 18+ years of senior-level experience in marketing and communications, across various industries such as real estate, software, tech, energy, and sustainability. I specialize in marketing campaigns, brand development, graphic design, creative direction, PR, communications, social media, advertising, and copywriting. I have a proven track record of delivering successful, sales-driven marketing and communications strategies and campaigns, based on data-backed market, trend, and competitive analysis, buyer research, KPI setting, content optimization, lead generation and conversion, and clear and concise reporting. I am proficient in a wide range of tools and platforms, such as Adobe Creative Suite, Canva, Google and MS Suites, WordPress, Wix, HubSpot, MailChimp, Google and Facebook Analytics, Google AdWords, Facebook and LinkedIn Ads Manager, Asana, Monday, Trello, Basecamp, Slack, CoStar, LoopNet, and BusinessWise. I have excellent communication, presentation, and interpersonal skills, and I am passionate about creating brands and designs that embody an organization's vision, resonate with people, and make a positive difference in the world.