Stephanie Bernier Email & Phone Number

Boston, Ma, Us

Winchester, Ma

Dix & Pond consults on creative and strategic issues to focus, conceptualize, build, design, develop and market new or existing businesses, products and brands. Clients include founders and senior leaders in consumer products, apparel, home, giftware, footwear and service companies. Works collaboratively with clients to achieve their goals.Our unique value is extensive business management experience combined with creative leadership to assure creative direction aligns with critical business objectives and unleashes growth.Consulting Specialties & Expertise:• Business strategy• Brand and business development • Creative direction• Design direction • Trend & competitive research • Art direction • Brand experience• New product development• Merchandising• Mentoring and coaching

Waltham, Ma

Engaged to guide the company through a major pivot from intimate apparel to a premium contemporary, athleisure brand. Required new apparel product development team and a total rebrand. Responsible for all brand development, creative direction and marketing. Grew sales 325%.Duties/Accomplishments• Provided strategic guidance for the brand/business pivot• Responsible for all creative direction and rebranding, leading a team of marketing associates and graphic designers• Established brand standards• Responsible for website design, social media, email marketing, digital marketing, copy, content creation, PR, events, pop up stores, subscription boxes.• Art directed 20+ photo shoots.• Established 150-person influencer program with affiliate links.• Created a program to support emerging fashion accessory brands to sell with Peach

E-commerce site that provided editorial content on fashion brands, trends, beauty, personal styling and shopping. Content-driven e-commerce site, with curated fashion and beauty items from some of the world's best retailers.Responsible for brand development, website design, creative direction and all content.

Responsible for trend research, design and merchandising of all home and commercial textiles. Marketed to all major residential and contract furniture companies in US. Led team of 45, including textile, graphic design and production associates.

Hired to start a new casual division, sales grew to $50+M. Subsequently, led and managed the design and merchandise direction for all the product divisions.

Responsible to lead worldwide team of associates in the trend research, design, development, sourcing and marketing of apparel products. Sales, expense, and P+L responsibility for $100M division.

Responsible for all facets of design, development, merchandising, sales, sourcing, budget and P+L for sportswear and intimate apparel categories.

Started the VSC apparel business unit from $0-50+M. Managed all facets- design, sales and expense budgets, P+L, development, merchandising, marketing and sourcing.

Award winning design director, led large creative team in all phases of product development... trend research, design, product development, global sourcing, marketing, sales, budgeting and P+L accountability. Wholesale and multi-channel customers. Design directed 45 coordinated collections yearly for major apparel wholesale line, including all categories of sportswear and sleepwear. Built client account from $0-$40M.

Bfa, Apparel

Executive Certificate Program New Product Development