After a successful 25-year career in sales, marketing, and communications roles, Stephanie is returning to the real estate industry here in Tennessee. She is a decisive, high-performing individual and will now apply her strategic expertise, client-focused approach, and market insights to her real estate business.

Specialize in brand/business strategic planning • digital marketing• public relations • Communication strategy •Content Strategy/development • Creative development• advertising development and management • social media strategy and management • event planning • web site development. Also help clients with employee training.

Freelance writer, developing stories primarily for the special reports section of this national trade publication. Connect with and interview CEOs of multinational direct selling organizations providing updates on emerging market trends and regulatory issues facing the channel.

As the Head of Content at Ripley PR, I led the charge in creating and executing effective content strategies that fostered strong, lasting client relationships with the agency’s nearly 40 clients in the skilled trades, B2B vertical SaaS technology, manufacturing and franchising industries. My role involved:Content Oversight: Managed daily content production and ensured high quality across all agency outputs.Strategic Planning: Developed proactive content strategies to… Show more As the Head of Content at Ripley PR, I led the charge in creating and executing effective content strategies that fostered strong, lasting client relationships with the agency’s nearly 40 clients in the skilled trades, B2B vertical SaaS technology, manufacturing and franchising industries. My role involved:Content Oversight: Managed daily content production and ensured high quality across all agency outputs.Strategic Planning: Developed proactive content strategies to prevent potential issues and guiding content specialists towards best practices.Client Collaboration: Partnered with brand managers and department heads in client meetings to craft and refine content strategies.Team Coordination: Conducted daily huddles to align the content team with project goals and deadlines.Content Creation: Acted as a senior PR content specialist, producing diverse content including press releases, blogs, social media calendars, bylined articles, blog and social media strategies.Editing and Proofreading: Ensured all content was meticulously proofed, edited, and polished before client presentations and online publication.Training and Development: Guided and coached new employees to meet high standard of content development and mentored content specialists to enhance their skills and performance.Content Review: Oversaw and approved content calendars and strategies, and facilitated new client onboarding.Crisis Management: Addressed client-related issues proactively and maintained detailed department lead reports.Social Media Engagement: Assisted team members in growing clients' social media presence and engagement. Served as agency’s social media specialist. Industry Knowledge: Stayed abreast of web trends, tools, and best practices to keep our strategies cutting-edge. Show less

Partner with the firm's other contractors and managing partners to consult with and support clients' marketing communications needs.

Boldsquare is a multi-disciplined strategic communications practice that provides executive leadership teams with communications counsel in high pressure situations to help businesses navigate through growth, crisis and comprehensive change.The practice was founded with the fundamental belief that the leaders of public and private organizations need and deserve strategic and organizational advice direct from communicators who have all been in the room when the most difficult and… Show more Boldsquare is a multi-disciplined strategic communications practice that provides executive leadership teams with communications counsel in high pressure situations to help businesses navigate through growth, crisis and comprehensive change.The practice was founded with the fundamental belief that the leaders of public and private organizations need and deserve strategic and organizational advice direct from communicators who have all been in the room when the most difficult and sensitive decisions have been made. Whether dealing with changes in leadership, seismic shifts in your strategy or in the industry, high-profile litigation, or other complex and multi-layered issues, Boldsquare’s experienced team partners with leaders and their existing resources to make an immediate difference.Our strategic counsel and tactical executions are delivered by highly experienced communicators whose expertise includes helping global billion-dollar companies, CEOs, boards of directors and communication leaders drive business and cultural improvement. We work in tandem with leaders to strategize and implement programs that help businesses more effectively influence and motivate the audiences that matter most to them. Our experience in high-pressure situations enables us to be the calm head in the room, providing thoughtful counsel in real time as well as effective execution.At Boldsquare, we believe an intelligent strategy is crucial to every company’s success. We’re committed to partnering with each of our clients, understanding their business from the ground up and helping achieve their goals through compelling communications. Show less

Oversee the development of the school's marketing communication strategy.

Served as a marketing consultant for the company’s main client, Kura Nutrition an emerging natural product brand of New Zealand. Developed strategy and provided on-going consultation for the brand’s influencer marketing campaign to reach consumer targets. Participated in the hiring, placement, and training of entire field sales team including managing a team of 6 remote, geographically dispersed sales team members.

Developed and implemented large-scale national events working with multiple partners to build the brand and generate revenue. Supported development of corporate public relations strategy and activities and managed public relations firm. Created and executed franchise marketing opportunities generating more leads for their businesses. Managed ~4 direct reports and several part-time staff during tenure. Oversaw $200K budget and managed accounting for the partnership department. Reported to CEO.

All aspects of running a fitness business. Marketing, teaching, accounting.