Designer
CurrentI work in the Creative Department of Campaign Management designing various print and digital point of sale projects and deliverables. •Designed the look/tone/feel for multiple store seasonal aisles across the entire Kroger enterprise, from conception to delivery of finished files. Worked with complicated dielines, created photography shot lists and guidelines, coordinated members of different teams (copy, marketing, photography, merchandising, fresh, spec review, prepress, etc), and met tight timelines.•Created specialty logos for multiple co-branded sports sponsorships including Fry’s/Diamondbacks Rewards & Fred Meyer/Mariner’s Rewards. •Mocked and designed multiple vehicle wraps for sedans, semi trailers, freezer trucks, parade floats, and one zamboni.•Designed and curated our team’s Adobe CC Library, and kept it consistently updated.•Created new communication channels to help catch look/tone/feel updates in our work.•Created presentations to explain new features coming to Adobe programs, as well as helpful tips and tricks.•Developed new team processes by templating weekly jobs and creating data merged InDesign documents which expedited our work, reduced errors to nearly 0, and saved countless hours of time over the past 3 years.•Wrote, edited, and fixed numerous InDesign scripts using Applescript and Javascript, allowing our team to work faster, and spend more time on important design work.•Trained new employees on working with our specific scripts, actions, and guidelines.
