Stephanie Mullaney Email & Phone Number

Mount Pleasant, Pennsylvania, United States

Mount Pleasant, Pa

• Analyzes customers’ needs and recommends product, pricing and promotions that fit.• Responsible for passenger car, light truck, ATV, lawn and garden, motorcycle tire and wheel sales.• Ensures other sales staff has necessary knowledge and resources to perform at top levels.• Manages tire programs we are currently in such as; MAST Alliance, Cooper Medallion, Mastercraft Century, Continental Gold, Kenda Traction, and Hankook ONE • Works directly with President on managing inventory and making sales goals to increase revenues.• Manages the sales and accounting to over 20 wholesale accounts, mainly car dealerships. • Responsible for monthly account billing of all retail accounts.• Improved our reporting for daily and monthly tire sales, car count and revenue reporting. • Enters all of the daily sales (wholesale and retail), reimbursements, account receivables and payables into Quickbooks.• Responsible for monitoring and paying utility bills and other vendor accounts/invoices.• Reconciles company bank account and payroll bank account monthly.• Coordinates social media plans and budgeting with marketing manager to target existing customers and new business opportunities and reports results to President.• Coordinates quarterly marketing plans and budgeting such as; promotions, TV, print and email campaigns.• Researches competitors for developmental opportunities in sales and marketing.• Manages employees hiring process from beginning to termination as well as HR duties such as: unemployment compensation claims, IRA submissions, payroll and child support cases.• Attends Tire Pros franchise meetings and other industry specific conferences.• Researches competitors for developmental opportunities in sales and marketing.• Coordinates community and customer donation request and sponsorships.• Plans, coordinates and implements employee appreciation events and Christmas Party.

Mount Pleasant, Pa

- Evaluate individuals' abilities, needs, and physical conditions, and develop suitable training programs to meet any special requirements.- Plan routines and choose different movements for each set of muscles, depending on participants' capabilities and limitations.- Monitor participants' progress and adapt programs as needed.- Provide information and resources regarding nutrition, weight control, and lifestyle issues.

Mount Pleasant, Pa

• Formulated & directed marketing activities such as; email, mobile & social media campaigns, contest & sweepstakes, web only events & both online & physical trade show initiatives to promote both our gift & collegiate vendors.• Used sales forecasting to ensure the profitability of a vendor’s product lines.• Communicated & coordinated with 20+ vendors to determine a plan for their marketing initiatives on a monthly & quarterly basis.• Coordinated & participated in trade shows, working with showroom managers & designers to market vendors for both Gift Markets such as; AmericasMart Atlanta, Dallas Market Center, Las Vegas World Market Center & collegiate markets like CAMEX.• Developed key metrics by consistently analyzing the results of each marketing campaign & communicating the results to the Vice President of Marketing in order to identify areas for improvement & execution of test strategies. • Implemented integrated social media campaigns for two division including fan driving contests & revenue driving ads & campaigns.(Grew Facebook Fans from 1,200 to approximately 5,000 in 2 years.Placed Facebook in the top 10 traffic drivers to the website (typically #4 or #5), yielding 15 new customers per year & over $100,000 in revenue.)• Managed entire SMS (mobile) marketing initiative & budget, which was collaborated with other marketing initiatives on a monthly basis.• Managed & worked with designers on design of all website content & graphic updates.• Worked in close collaboration with our web development team on the planning & redesigning of the website, using focus groups to gather important information from retailers on website usability.• Managed, developed, implemented & reported results of all online only events such as; eShow (only online trade show in the industry) & other 1-3 day web events that we hosted on a monthly basis. (Annual revenue of web events yields over 1 Million Dollars.)

•Work in close collaboration with the Marketing Manager and Designers on planning campaigns and reporting on how effective strategies and campaigns have been. •Assist in developing and executing marketing plans, creative briefs and presentations for short and long term projects•Use Exact Target/Bronto to send & analyze results of integrated email campaigns & tests (A/B Split, etc…)•Transitioned four agencies Email Service Provider Software( Exact Target to Bronto; Account Set Up, Training, Users)•Work closely with cross-functional stakeholders such as managers, designers, developers, and agencies to ensure business requirements are met and projects are delivered on time•Planned marketing pieces and participated in both physical and online trade shows such as eShow •Manage engagement and advertisements for social media and websites such as Twitter, Facebook, Linkedin & Google•Assisted in the development and execution of our “1,000 Fan Facebook Challenge” (Gained 400 fans in one month)•Developed the groundwork of all reporting and analysis•Provide monthly reports/forecasts to management on how a marketing campaigns performance has affected sales & web traffic•Prepare reports of findings & key performance indicators, illustrating data graphically and translating complex findings into written text•Analyze the open, click through, conversion, and unsubscribe rates for all integrated email campaigns•Measure and assess customer satisfaction via online surveys, questionnaires or existing data•Optimize existing online marketing efforts and evaluate emerging tactics and technologies

•Cold called prospective clients with the goal of setting an appointment to demonstrate how CareerBuilder.com products can fulfill their staffing needs.•Create unique product solutions for clients’ personal needs.•Sell appropriate advertising packages based on the identified needs.•Provide post-sale/on-going support to the client for the purpose of future business and maintaining long-term professional relationship.•Provided specialized training on Resume Database Searches, Job Posting Return, Recruitment Branding, Email Campaigns and Print Advertising.

•Planned and prepared advertising and promotional material to increase sales of products or services or attendance at events•Designed flyers, pamphlets & tri-folds for upcoming promotions, student orientation and other union activities•Helped organize charity events & tournaments such as; poker, pool and bowling

B.S., Marketing

Activities and Societies: Founding Sister of Delta Zeta, Vice President of Sports Plus Marketing Organization, Deans List - All Semesters.

3.97 Cumulative Gpa

Activities and Societies: Varsity Tennis, Student Council