Assist special education teachers in providing students with special needs the tools and resources that will help them reach their fullest potential.

Guide and direct students throughout visit day to ensure they accomplish assigned tasks and job responsibilities. Train volunteers, educators and parents on student visit days to JA BizTown and JA Finance Park. Troubleshoot computer issues and communicate potential problems, questions and concerns with team.

Create compelling B2B and B2C copy across all media, including print, direct mail, email, SEO and social media. Write content for Facebook, Instagram and Pinterest, such as ads and contests. Develop A/B testing strategies for email marketing campaigns. Create brand personas.

Act as the frontline brand manager by interacting with clients and fans in real time via various web platforms. Duties include creating and promoting high-quality content for social networking sites, developing and managing viral marketing campaigns and integrating interactive media into the overall business strategy. Other duties include search engine optimization/search engine marketing (SEO/SEM) integration, monitoring and analysis of social media trends and their impact on the company brand. Television commercial script writing.

Oversaw clients’ advertising campaigns through established strategies and goals. Developed marketing campaigns to promote online advertising solutions. Coordinated with Operations and Media Planning to ensure accurate implementation of clients’ campaigns. Maintained current and accurate records of clients’ advertising programs.

Coordinated web advertising, wrote eNewsletters, assisted in the development and implementation of marketing and business plans, developed product mix for select markets, researched online trends to measure their impact on the business.

Collaborated with publisher, editor, and graphic designer to publish monthly magazine. Edited, proofread, and designed magazine layout prior to publication. Maintained accurate record-keeping system to track production cycle status. Attended national conferences and trade shows to promote magazine and garner new advertisers.

Wrote and edited advertising copy for direct mail catalogs and the Internet. Worked closely with art director, layout and production artists, and merchandise buyers to develop direct mail ads. Orchestrated the design and production of ads published in Forbes, Fortune, Teen People, Bridal Guide, Martha Stewart Weddings, and The Knot. Partnered with financial coordinators to manage separator blueline budget.

Typeset and proofread manuscripts. Worked extensively with senior editors to prepare manuscripts for publication. Organized author workshops.

Wrote and edited instruction and equipment manuals as well as press releases. Collaborated with Engineering and Marketing departments to create in-house presentations and sales brochures. Led a team to design and produce three corporate newsletters.