Stephanie Spallone Email & Phone Number

New York, Ny, Us

Clients: Dove, TRESemmé, Stitch Fix, Banana Republic Factory, Columbia, Credit Karma

New York, New York, United States

• Assist the SVP of digital strategy in the execution of digital initiatives across 9 regions.• Serve as the day-to-day project contact for account and creative teams • Work alongside planning and account management leaders to produce simple creative briefs

Greater New York City Area

• Lead strategy and content execution on social media platforms Instagram, Twitter, Facebook, and YouTube • Executed a range of marketing assets (including print, web, direct mail, and social media)• Produce content in line with branding, which includes quick-turn video, copy, and graphics.• Develop strategies to increase social following and engagement • Collaborate with students, faculty, and departments to build social media campaigns• Monthly metrics analyzing and reporting• Coordinate the production and distribution of student and faculty newsletters • Maintain web site efficiency, SEO optimization, and improve design appeal• Develop and execute Facebook and Instagram ads

Greater New York City Area

• Manage social media platforms Instagram, Twitter, Facebook, and YouTube by coordinating and implementing social media marketing communication and monitoring engagement • Increased social media engagement across all accounts by 40% • Created compelling graphics to accompany daily postings• Collaborated with students, faculty, and departments to build social media campaigns• Became well versed in all in-app analytics and social marketing platform Sprout Social• Developed content and coded weekly Student and Faculty newsletters using Dreamweaver• Created and edited 100+ web pages using CMS system Drupal 7• Coordinated email marketing: update contact list and schedule email blasts using Constant Contact

New York, New York

• Assisted team members with researching media content in PTS library system for digital distribution • Created thumbnails for representation of the assets for different digital platforms and checked for closed captioning on VOD assets• Compiled monthly reports of content that was distributed to various partners – such as Verizon and Comcast

Bachelor'S Degree, Communication And Media Studies

Study Abroad