Stephanie Webb Email & Phone Number

• Video production at large multi-media communications company (Townsquare Media: 357 radio stations and 400+ local websites in 74 markets across the country)• Producing + editing high quality advanced video montages (Streaming TV, Broadcast TV, Social Media platforms) for a variety of clients in over 30 different industries• Assist in evaluating, hiring, and onboarding new video editors to team• Work closely with Creative Directors, Account Executives and Clients to ensure quality of advanced video montages. • Scriptwriting, script revisions + voiceovers.

Strategic Public Relations, Commercial/Promotional Video Editing, and Multi-Platform Media Buying. Public Relations + Media Relations: * Created and executed multi-level strategic press campaign for major North American touring event (100+ cities) plus additional B2C agency and local clients. * Design media pitches, create and implement local strategic partnerships within individual cities along nationwide tour, as well as additional local and agency clients. * Coordinate broadcast/social/print media coverage with press outlets both in studio and in the field. * Video Editing & Motion Graphics: create broadcast + streaming TV commercials for multiple B2C clients, as well as digital commercials + social media promos for multiple platforms. Created Video Press Kits for multiple clients. Multi-Platform Media Buyer: * Digital Media Buyer: Develop and implement ad buys for both social platforms and search engines, as well as provide performance analytics, and manage daily/weekly/monthly budgets. (Platforms include: Facebook, Instagram, Tik Tok, Snapchat, Pinterest and LinkedIn)* Digital Media Buyer: create and implement display/banner ads and preroll campaigns, as well as provide weekly pacing and performance analytics. * Broadcast + Streaming Media Buyer: research, buy, and coordinate traditional broadcast TV schedules as well as OTT/streaming campaigns. * Marketing Budgets: Responsible for daily/weekly/monthly budgets of $300,000+ as well as weekly breakouts of spends, pacing, and performance recommendations.

St. Petersburg, Fl

On-Air Guest Host and brand ambassador to multiple fashion/apparel lines on HSN

Tampa, Florida, United States

• Partner with local, national and/or advertising agency partners in a consultative, solutions-focused approach to drive revenues, and accelerate client visibility, brand, and image across assigned region. • Specialize in creating and implementing custom marketing campaigns that utilize market research, linear television, streaming television, demographic/geographic targeting, digital marketing, SEO + SEM, and more.• Display outstanding project management and client-facing abilities in client marketing campaigns, digital production and editing of client commercials for use on TV, digital, and social media channels.• Build/manage plans that articulate strategies, business requirements, resource needs/responsibilities, development schedules, key milestones, deliverables and measurements to maximize profitability.• Oversee and prioritize publishing schedules and workflows, and build/maintained editorial calendars, while prioritizing and managing the team’s workflow and deadlines across multiple platforms. • Lead strategic planning for multi-screen solutions, including but not limited to new initiatives, promotional activities, advertising, creative content, and overall territory development and growth objectives.• Mentor and lead less-experienced staff, and brainstorm with sales and marketing teams to create, edit and package custom content such as advertisements, advertorials and special sections. • Serve as go-to source for content and thought leadership, delivering first-rate content and ensuring a clear and compelling vision and strategy to ensure highly engaging and thought-provoking content.• Work closely with creative, production, product marketing, and legal teams to ensure the clarity and accuracy of communications and to maintain the highest possible standards in marketing communications.

Tampa, Florida, United States

• Demonstrated strong news judgment in developing topics and reports, and accurately and conceptualized breaking news stories that combined powerful, current, engaging, and strong subject knowledge.• Collaborated with executive and subject matter experts to transform complex subjects into clear and straightforward messaging for an audience of 50,000+ every morning through traditional and digital platforms.• Exemplified excellent problem solving and analytic skills to deliver accurate news pieces to dedicated readers, and consistently delivered strong editorial judgment through research and fact gathering. • Developed outstanding public relations experience by collaborating with company experts, which ensured consistency in messaging across messaging vehicles, including social/traditional media campaigns.• Displayed expert ability to translate and adapt to evolving communications/marketing methodologies to support business needs through traditional and digital media plans, presentations, proposals, and statistical analysis.• Developed communication plans to ensure that all messages reinforced one another, all communications media were leveraged for maximum effectiveness, and all communications supported of company objectives.• Mentored and managed team of producers, editors, and photographers during high-pressure breaking newscoverage, and coached executives and new reporters/producers on writing, speaking, and presentation skills.• Transformed broadcast copy into engaging digital content and social media strategy 20+ times per month for station websites, averaging 3.8 million monthly views and 8,000+ followers on Facebook, Twitter and Instagram.

Tampa/St. Petersburg, Florida Area

- Built relationships with community leaders, non-profits, local business owners, activists and public relations departments to establish positive reputation for station. - Shot, wrote, and edited compelling video and messages that inspired action, change and awareness. - Partnered with local publicists, PR professionals, business leaders, and community leaders to share stories on newscasts that impact viewers- Produced daily digital content for station websites- Produced daily digital content for all station social media platforms

Grand Rapids, Michigan, United States

- Built relationships with community leaders, non-profits, local business owners, activists and public relations departments to establish positive reputation for station. - Shot, wrote, and edited compelling video and messages that inspired action, change and awareness. - Partnered with local publicists, PR professionals, business leaders, and community leaders to share stories on newscasts that impact viewers- Produced daily digital content for station websites - Produced daily digital content for all station social media platforms - Wrote/edited/produced weekly entertainment segment, "E-Block" for streaming distribution among Gannett/TEGNA television affiliates and newspaper online websites as well as "Hot on Demand" for USAToday.com

Education record

Education record