Develop, direct, manage, and deliver storytelling, strategy, and branded message across mediums and platforms for this selective residential liberal arts college. Print and digital magazines, featured writing, photography, video, web, social, and special projects. Use analytics to define and refine strategy. Manage and mentor creatives both emerging and seasoned. Winner of magazine and video awards. Absolutely willing to wear the mascot costume.

Directed special and sponsored content across mediums and platforms for local, regional, and national clients as well as Mpls.St.Paul Magazine. Specialties: Content ideation; client engagement; feature packaging; establishing editorial voice; hiring and collaborating with writers, art directors, photographers, and artists. Managed and mentored young writers and editors. Once interviewed Mia Farrow about the mundanity of taking kids to the dentist!

Wrote, edited, and established processes for a variety of regional and national clients. A short list: • University of Phoenix (content development and editorial leadership)• UnitedHealth (content development and editorial leadership)• McKesson (persona blogging—parent)• Metro Magazine (profiles, book reviews, Minneapolis/St.Paul)• Star-Tribune (profiles, reviews, features, commentary, Minnesota) • Writer’s Almanac with Garrison Keillor (radio scripts) • Mayo Clinic (features)• Chronicle of Higher Education (commentary) • Delta Sky (features) • Harvard Kennedy School of Public Policy (white paper writing/editing) • Meredith (travel content, persona blogging—parent)

Directed editorial content for this magazine of the American Taekwondo Association, a family-oriented national martial arts organization. Led all magazine editorial content from creation through completion.

Created, produced, and performed the Electric Arc Radio Show, PowderKeg Live!, and other musical/radio comedy for live audience, podcast, and 89.3 The Current, an affiliate of Minnesota Public Radio.