Stephen Bogle Email & Phone Number

Belfast, United Kingdom

Belfast, United Kingdom

• Responsible for the delivery of the business marketing strategy through the development and execution of all island B2B campaigns across multiple channels including TV, radio, press, content, digital, video, branch.
• Project management of the bank’s sponsorship of The Balmoral Show in 2016.
• Management of media partnership with Belfast Telegraph ensuring content and advertising were aligned across strategic priorities and existing sponsorships
• Day to day management of budgets for campaigns and the wider Business Marketing team across NI and ROI.
• Management of external stakeholders such as creative, media and PR agencies as well as contributing to senior discussions internally through regular attendance and presentations at senior management meetings.
• Key to success within this role is my ability to work to tight deadlines with a large number of internal and external stakeholders while ensuring that all content delivered is on brand, customer focused and directly.

Belfast

• Development of the Ulster Bank brand for Business Banking
• Delivery and execution of campaigns for Ulster Bank’s business propositions for sectors such as Start-Up, Agriculture, Not for Profit and International Business.
• This included the management and delivery of all of the business banking press & digital advertising campaigns as well the creation of brochures, branch and business centre activation, videos, TV & radio stings, online.

Belfast, United Kingdom

• Working within the bank’s Customer Insight & Planning team, I used Salesforce, to help deliver the bank’s strategic marketing plan through the creation of lead generation campaigns for Business Banking.
• Through segmenting prospecting data and managing an outbound calling team, I assisted with attracting new business and cross sales through the provision of warm leads to the frontline.
• Creation of timely and regular reports and dashboards for tracking management information along with assisting in the management of 3rd party data on the system through regular contact with our data suppliers.

Belfast, United Kingdom

• Worked within a small team directly supporting Business Banking in NI with all their marketing needs be it campaigns, advertising, sponsorships, brochures or events and hospitality.
• Main responsibilities included the delivery of local advertising and brochures along with lead driven direct marketing campaigns from conception to completion. This not only entailed the creation of calling and mailing.
• The small size of the team provided opportunities to experience many aspects of marketing from creating online content to helping deliver a number of key sponsorships and branding opportunities.

Belfast, United Kingdom

• Joined Ulster Bank through the RBS Graduate Scheme.
• Two year scheme consisting of four six-month placements throughout the business along with intensive training and mentoring.
• Having opted to join the Business Banking stream, I spent a year working within a Business Centre and the Property Team in Corporate Banking. This was bookended with two six-month placements in the Business Banking.
• The lending roles gave me a working knowledge of the front line of the business bank and knowledge of the products available which proved invaluable in the delivery of future marketing campaigns.

Belfast, United Kingdom

• Part-time sales assistant in a motorbike accessories store throughout my final year in university.
• This was a sales driven role where technical knowledge of the product range was essential.

Belfast, United Kingdom

• As part of my Finance degree I completed a placement year working within First Trust Bank’s Business Banking division.
• This provided a great opportunity to put my degree into practice and resulted in a Licentiateship award from the City & Guilds for my placement year project report.

Professional Diploma In Marketing

Professional Diploma In Digital Marketing

Professional Certificate In Marketing

Bsc, Finance, 2:1

Level 1, Award In Wines