Stephen Buchanan Email & Phone Number

Oxford, Gb

Maidenhead, England, United Kingdom

Leading the EMEA Insights team to provide our clients with actionable eCommerce insightsWorking with key Global clients to deliver insights and recommendations in how to unlock their growth through the provision of digital shelf performance analytics.

Maidenhead, England, United Kingdom

Providing clients with actionable eCommerce insightsWorking with key Global clients in the Grocery and Electronics verticals to deliver insights and recommendations in how to maximise their search and conversion performance within Amazon and other on-line retailers through the provision of digital shelf performance analytics.As a part of my role, we are using both Profitero's on-line app as well as building data visualisations through Google Big Query & Microsoft Power BI to deliver powerful digital shelf insights and business recommendations to both Global HQ and Local eCommerce client teamsManaging a team of Insight Analysts within EMEA to deliver Amazon Sales & Share and Digital Shelf insights and actions. Profitero is the eCommerce performance analytics platform of choice for the world's leading brands. With Profitero, brands can measure their digital shelf performance across 8,000+ retailer sites and mobile apps in 50 countries, gaining actionable insights to improve product content, search placement, ratings & reviews, availability, assortment and pricing. Profitero also allows brands to measure their Amazon sales & share performance, and is the only solution that can correlate Amazon sales & share performance with changes across the digital shelf. Many of the world’s leading brand manufacturers depend on Profitero’s granular and highly-accurate data to measure and improve their eCommerce performance. These include Beiersdorf, iRobot, Edgewell, General Mills, Heineken, Kids II, MillerCoors and L’Oreal.

Maidenhead

Providing clients with actionable eCommerce insights Working with key Global clients in the Grocery and Electronics verticals to deliver insights and recommendations in how to maximise their search and conversion performance within Amazon and other on-line retailers through the provision of digital shelf performance analytics.As a part of my role, we are using both Profitero's on-line app as well as building data visualisations through Google Big Query & Microsoft Power BI to deliver powerful digital shelf insights and business recommendations to both Global HQ and Local eCommerce client teamsProfitero is the eCommerce performance analytics platform of choice for the world's leading brands. With Profitero, brands can measure their digital shelf performance across 8,000+ retailer sites and mobile apps in 50 countries, gaining actionable insights to improve product content, search placement, ratings & reviews, availability, assortment and pricing. Profitero also allows brands to measure their Amazon sales & share performance, and is the only solution that can correlate Amazon sales & share performance with changes across the digital shelf. Many of the world’s leading brand manufacturers depend on Profitero’s granular and highly-accurate data to measure and improve their eCommerce performance. These include Beiersdorf, iRobot, Edgewell, General Mills, Heineken, Kids II, MillerCoors and L’Oreal.

Oxford, United Kingdom

WEDO Data & Insights provides freelance consultancy services within the Market Research sector on both agency and client side. I provided consultancy services for Nielsen working with Mondelez UK on the deployment and activation of a new web based BI solution which uses Nielsen Insight Studio (Microstrategy). My role here was to work with the Sales & Market Insight team to review and refine the current solution to make sure it is being delivered in an optimal way, as well as identify opportunities to develop additional analytical capabilities. As a part of my role, I also designed and created new user persona led training that will be included in the induction process for new starters within Mondelez."I worked closely with Steve for the past year. He helped us at Mondelez transitioning to Nielsen and to a new BI platform. His technical experience has been extremely valuable in enhancing the system and tailored it to our needs. Also, his personal and relational skills have been key to understand users needs and support them during the transition. Steve also designed a training session that is now part of our induction process." Andrea Manoni UK Market Analyst Lead

Oxford, United Kingdom

Responsible for a team of Account Managers in the UK working with a wide portfolio of multinational companiesStrategic commercial lead working with Unilever for all Nielsen “above market” harmonised data and reporting solutions. Work in partnership with key client contacts to understand their business requirements regarding Global data, technology,reporting and harmonisation needs.Experience of leading work steams on global technology deployments for large FMCG clients through transformation of their Nielsen data strategy.Extensive knowledge of analytical and BI front end applications such as Nielsen Answers Desktop, Nielsen Connect Express, ROAMBI, Sportfire, Microstrategy Key responsibilities● Revenue operating plan of $15m+ annually.● Lead the global commercial relationship with both Unilever and Reckitt Benckiser for all Nielsen “above market” solutions.● Engage with C-Suite stakeholders in our client base to drive joint business plans regarding global data and technology.● Responsible for delivering multi-million dollar operating plans, by identifying incremental sales opportunities and influencing/negotiating with senior client stakeholders to purchase.● Responsible for ensuring that client contracts and service level agreements cover all aspects of the agreed project details through client sign off.● Managing 3rd party Subcontractor relationships and agreements to deliver specific client projects and requirements.● Commercial Work Stream Leader as a part of a global technology deployment for Unilever.

Oxford, United Kingdom

Responsible for a group of Account Mangers in the Netherlands and Nordics. Manage the global commercial relationship with both Reckitt Benckiser and Heineken for all Nielsen “above market” solutions. Work in partnership with key client contacts to understand their business requirements regarding Global data, reporting and harmonisation needs.

Oxford, United Kingdom

Mange the global commercial relationship with both Reckitt Benckiser and Heineken for all Nielsen “above market” solutions. Work in partnership with key client contacts to understand their business requirements regarding Global data, reporting and harmonisation needs.

Oxford

Responsible for the account management of technology, data integration, global data requests and reporting solutions for the Reckitt Benckiser account

Launched new client facing Operational role with the UK business. This new role centred on bring our Operational teams closer to our clients by working proactively with them through on-site support to manage RMS & CPS data delivery issues and queries. This role also involved managing new client projects by understanding the client requirements, and then implementing an agreed project plan to deliver against these requirements. I was the key point of escalation for all UK Operations related queries and questions for Kraft and L'Oreal.

Overall responsibility for the UK commercial contract and day to day relationship with GSK. Key responsibilities● Achieve revenue operating plan of $2.5m● Manage a team of 6 Account Managers in delivering analytical insights using Nielsen RMS data to answers GSK’s key business issues● Create joint business plan with GSK senior stakeholders to align Nielsen team to overall client objectives● Work with other agencies such as Kantar to deliver seasonal insight review presentations on GSK’s major OTC brands● Support GSK category managers with category insights across their key customers● Manage off-shore analytical insight support team to drive increased levels of analytical insightsKey achievements/projects● Grew revenue of account by over $350k in 2009 through additional sales of retailer key account data for Morrisons and Asda● Led seasonal Cold & Flu and Hay fever insight presentation to senior client stakeholder and key c-suite executives● Drove deployment of new right work, right place initiative through embedding new off-shore analytical model into the day to day analytical insights provided to GSK.

Oxford

Responsible for managing the day to day relationship with GSK's Consumer Health division. This involved supporting GSK with data analysis and insights for their key brands, as well as managing a team of on-shore and off-shore analytical resources.

Oxford, United Kingdom

Managing the Nielsen analytical relationship with the UK P&G Snacks & Household teams to deliver analytical insights.